11)
Dedication
Social Media in Strategic Management
ISBN: 978-1-78190-898-3, eISBN: 978-1-78190-899-0
ISSN: 1069-0964
Publication date: 6 August 2013
Citation
(2013), "Dedication", Social Media in Strategic Management (Advanced Series in Management, Vol. 11), Emerald Group Publishing Limited, Leeds, p. v. https://doi.org/10.1108/S1877-6361(2013)0000011001
Publisher
:Emerald Group Publishing Limited
Copyright © 2013 Emerald Group Publishing Limited
To Huub, Yulia, Lena — TB
To Xhonané, the first practitioner to profit from this volume. Without your support, your sharp perspectives and your intrepidity, we wouldn’t be where we are…
…and to Jose M, Xhonanita, Montse and Eddie, who soon will know more about SM than both of their parents together!! — MRO
- Social Media in Strategic Management
- Social Media in Strategic Management
- Social Media in Strategic Management
- Copyright Page
- Dedication
- List of Contributors
- Strategic Management and Social Media: The Leading Edge
- Chapter 1 Digital Behaviors and People Risk: Challenges for Risk Management
- Chapter 2 Leveraging Social Media Technology for Business Transformation: The Case of Corporate Social Communities
- Chapter 3 Strategic Management and Social Media: An Empirical Analysis of Electronic Social Capital and Online Fundraising
- Chapter 4 Disentangling the Strategic Use of Social Media in the Insurance Industry: A Value Co-Creation Perspective
- Chapter 5 You Might be Reputable but are you “Liked”? Orchestrating Corporate Reputation Co-Creation on Facebook
- Chapter 6 Social Media as a Strategic Tool: Going Beyond the Obvious
- Chapter 7 Increasing Dynamic Capabilities of Health Organizations with Social Media
- Chapter 8 Social Media Champions — Drivers and Sophistication Process of Social Media Strategic Management
- Chapter 9 Innovation Management, Lead-Users, and Social Media — Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead-User Management
- Chapter 10 Social Media as Marketing Strategy: An Explorative Study on Adoption and Use by Retailers ☆ This study is framed within Research Project with reference number ECO2009-08708 (Ministerio de Ciencia e Innovación, Gobierno de España, 2009–2013).
- Chapter 11 Global Talent Management in Multinational Corporations and the Role of Social Networks
- Chapter 12 Culture and Social Media: Exploration of Differences Between the United States and Japan
- Chapter 13 Social Networking Sites (SNS): Talent Management in Emerging Markets — India and Mexico