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Popping the “bubble” metaphor: separation and integration of expatriate communities

Chengcheng Miao (Henley Business School, University of Reading, Reading, UK)
Hugo Gaggiotti (Faculty of Business and Law, University of the West of England - Frenchay Campus, Bristol, UK)
Chris Brewster (Henley Business School, University of Reading, Reading, UK)

Journal of Global Mobility

ISSN: 2049-8799

Article publication date: 25 October 2022

Issue publication date: 14 March 2023

207

Abstract

Purpose

This paper aims to discuss multiple uses of the concept of “bubble” as a metaphor to refer to different experiences of foreign working communities and suggests a more flexible and comprehensive approach.

Design/methodology/approach

Based on ethnographic fieldwork conducted at different locations, the authors propose changing the use of the bubble metaphor from an analogy of living in isolation to a way of conceptualising the changing contexts and characteristics that impact the porosity and permeability of communities.

Findings

The paper suggests that when using the metaphor as a concept, the following considerations need to be taken into account: (1) the conventional thinking that “expat-bubbles” are isolated places, (2) any simplistic notion that different internationally mobile workers will be less or more immersed in the local community and (3) the use of the bubble metaphor without a careful delineation and reference to its permeability and porosity.

Originality/value

The paper helps to visualise a different dimension of the traditional taken-for-granted representation of the bubble. The bubble emerges as a rich analogical concept not to explain binomial representations of integration-separation. Rather than a simple “open” or “closed”, bubbles became more or less porous and permeable depending on the experiences of foreign working communities.

Keywords

Citation

Miao, C., Gaggiotti, H. and Brewster, C. (2023), "Popping the “bubble” metaphor: separation and integration of expatriate communities", Journal of Global Mobility, Vol. 11 No. 1, pp. 110-124. https://doi.org/10.1108/JGM-05-2022-0016

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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