Journal of Ethics in Entrepreneurship and Technology , Open Access
Issue(s) available: 4 – From Volume: 1 Issue: 1, to Volume: 3 Issue: 2
Subjects:
Buffering the adverse effects of social nonmarket strategy on corporate financial performance
James D. Doyle, John A. ParnellFirms are advocating for social change to a growing extent, but the performance implications of corporate activism are not clearly understood. This study aims to introduce social…
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