Arts Marketing: An International Journal: Volume 1 Issue 2

“I Tote and I Vote”: Australian live music and cultural policy

The purpose of this paper is to examine recent government policies that have had direct and indirect effects upon Australian live music venues.

Selling the nightingale : P.T. Barnum, Jenny Lind, and the management of the American crowd

The purpose of this paper is to interpret the 1850 debut American performances of Swedish concert singer Jenny Lind as an emblematic moment in the history of live music promotion.

Student music

This research aims to explore in detail aspects of the role and character of student unions as venues for live music in post‐war Britain. Guiding questions ask: what part have…

Typological trends in contemporary popular music performance venues

This paper seeks to explore the design of popular music performance space, focusing particularly on recent developments that are changing the form and operation of permanent…

Music festival sponsorship: between commerce and carnival

This paper aims to examine the cultural heritage of outdoor rock and pop music festivals in Britain since the mid‐1960s, and relates it to developments in, and critiques of…

The business of authenticity: a false relation?

The purpose of this research paper is to consider the aesthetic and commercial success of the “early music” or “historically informed performance” (HIP) movement during the 1970s…

The business of live music