Corporate Communications: An International Journal: Volume 7 Issue 4

Building mountains in a flat landscape: investor relations in the post‐Enron era

In the post‐Enron era, investor relations vaults to the top of the corporate agenda, as companies must begin to rebuild investor confidence. While companies sift through the many…

Ethics in financial reporting and the corporate communication professional

Much has been written lately concerning the failure of several major corporations to report their financial statuses accurately. Enron, Global Crossing, IBM and others have failed…

Change communication: using strategic employee communication to facilitate major change

Whether organizational change results from a merger, acquisition, new venture, new process improvement approach, or any number of flavors‐of‐the‐day management fads, employee…

Risk, error and blame in organizations: a communication approach

Examines the ways in which reporters from differing fields of work in a high‐risk environment (the Aviation Safety Reporting System in the USA) strive through narrative to present…

The case for language policies in multinational corporations

Businesses that operate globally bring together people from different cultures and traditions; educated through different learning processes; and who operate in different…

The role of research methods in corporate communication

Posits that, while research is acknowledged by practitioners, a way of integrating the value of research methods into the day‐to‐day practice of corporate communications has not…

Diversity programs: attitude and realities in the contemporary corporate environment

This discussion examines attitudes toward, and the focus of, contemporary corporate diversity programs. It considers the observations of six diversity personnel focus groups…

Corporate image as collective ethos: a poststructuralist approach

This paper discusses the idea of projecting corporate image in terms of culturally regulated codes of appeals by using, mainly, the examples of ad campaigns by some US business…

Good Business: Your World Needs You

How to Argue