Strategic Direction: Volume 31 Issue 2

Fixing positive change: Creating an efficient corporate culture with a piece of string, a hammer and a bell

This article aims to outline how tangible objects can encourage more efficient working practices and how they can be powerful tools for leading change within an organisation. It…

Stress is good; more stress is better: Three ways to turn anxiety into motivation

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Buying in or selling out?: How to effectively employ political strategies

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

A little bit of marketing history repeating: The effect of word of mouth marketing in social networks

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

How to not spend $100bn: The case against Apple

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

“Not-for-profit” leaders take a different route: Challenges facing the socially-oriented ‘third sector’

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Technology and the hunt for global talent: Strategic alignment holds key to recruiting the cream in digital age

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Flights of fancy: Strategic partnerships bring success for Etihad Airlines

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Transformational leadership: The impact of its behaviors on manufacturing strategy

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

How to market the nation brand: A checklist for overseas talent

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Indian hope trick: Cisco’s case for emerging market innovation

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Increasing employee engagement: The role of interpersonal leadership

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Competitive horizons