Table of contents
IDENTIFYING MARKET OPPORTUNITIES
Stephen KingThe gap between theory and practice is probably wider in new product development and diversification than in any other aspect of marketing. What is written in most of the books…
THE MOTOR SKILLS OF MAN‐MANAGEMENT
Gerald RandellJust what is the task of a “General Manager” in an organization large enough to support specialists responsible for the various functions of finance, production, personnel…
PERSONNEL STRATEGY AND ORGANIZATION DEVELOPMENT: A Case Study
Stephen WilcockThis study concerns a company in Britain in the electronics industry. It is the subsidiary of an American parent which has been established about 14 years in England. During this…
EFFECTIVE MBO
Bill ReddinI EFFECTIVENESS AREAS AND STANDARDS It is impossible to appraise a manager without knowing the output requirements of his position. The concept of effectiveness is the only sound…
FINANCIAL AND LEGAL NOTES
Desmond GochNon‐Voting Shares The non‐voting share has for some years been a target for the wrath of financial journalists and other commentators and it again became a live issue during the…
THE ATTITUDES AND BEHAVIOUR OF INDUSTRIAL BUYERS TOWARDS PRICE
Sam SwallowIt is often assumed that the behaviour patterns of the domestic consumer and industrial buyer are fundamentally different. The argument, which is a gross over‐simplification, runs…
ENTREPRENEURIAL PLANNING
Douglas McConnellThis paper presents Stanford Research Institute's approach to corporate planning and illustrates how it can be applied to international business. Planning is only now beginning to…
PROGRAMMES FOR PRODUCT DEVELOPMENT
Neil HoodProduct development problems in many organizations appear to stem from the basic dilemma of all innovators, namely the extent to which the product change process can be…
ISSN:
0025-1747Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridMerged from:
Journal of Management History (Archive)Editor:
- Brandon Randolph-Seng (Editor-in-Chief)