Sustainability: Volume 4

This chapter aims to help redirect Business and Society (BAS) scholarship to embrace the unprecedented challenges of the Anthropocene era including climate collapse and ecological breakdown. The existential risk presented by the new reality of the Anthropocene requires a radical rethinking of the purpose of business and its dominating working models. This chapter discusses the main problems of efficiency and growth and shows that business efficiency often results in aggregate ecological overshot. It is argued with Herman Daly that frugality, that is, substantial reduction of the material throughput, should precede business efficiency for achieving ecological sustainability. This chapter suggests new directions for BAS scholarship by highlighting three major issues, namely the scale of business activities relative to the ecosystem of the planet, short termism that is the discrepancy between the time horizon of business decisions and that of ecological processes, and inequality which is the result of current business models that are all about accumulation of wealth and not paying enough attention to distribution of wealth. The chapter concludes that the Anthropocene era represents a clear disjuncture and discontinuity from the past and business needs to find a new realignment to achieve a sustainable world. That realignment requires a drastic modification of business-nature relations.

This chapter forwards a justification, an explanation, and numerous examples related to an emerging integrated sustainability management theory and its connections to other management theories and key-related concepts including systems and immersion. An integrated approach to sustainability solutions presents several implications for educators, researchers, practitioners, and policymakers, including the need to consider urgent and immediate responses that address sustainability crises at multiple levels and in multiple systems. This chapter is intended to promote reflection, dialogue, and a collective call to action to secure a sustainable world for present and future generations.

Climate change is upon us, and the soft landing window has almost certainly closed given the current pace of response. But climate change is only one of the huge issues facing humanity – indeed, the planetary boundaries model (Rockström et al., 2009; Steffen et al., 2015) ranks biodiversity loss and biochemical flows even further along the path of irreversible planet-threatening change. In the face of powerful inertia, how can we at least shape the hard landing that seems inevitable, where civilization as we know it will likely collapse to support the rising of much better ones? The SDG Transformations Forum supports development of powerful T-systems as a purposeful transformation strategy with this goal. To do so, the Forum has developed a strategy drawing from leading knowledge about how transformation happens, and creating systems change communities that are applying and advancing the strategy in the experimental, adaptive manner focused on deep learning and radical action.

Our children may learn about the heroes of the past.

Our task is to make ourselves architects of the future.

The twenty-first century confronts society with challenges that will determine the future of humanity and the planet. Such challenges defy traditional analysis. Paralyzed by the inadequacy of our standard logic, on which much of traditional scholarship relies, we search for meaningful and effective understandings that can guide us – understandings that seem inherently wise and just, and not simply empirically confirmable. Few of us question the need for wisdom, yet to date, academic scholarship has failed to address the role that it plays, and could play, in supporting international organizational processes capable of addressing the world’s most demanding societal challenges.² This chapter explores the nature of pragmatic wisdom – wisdom that incorporates both profound understanding and action. It uses the founding of an international development initiative, Uniterra, to highlight the need for and influence of wisdom in international organizational processes and outcomes. Uniterra’s core structure and central process involve partnering – forming networks of non-hierarchical relationships. The chapter therefore investigates the wisdom needed to create and maintain global partnerships. Given the chapter’s focus on pragmatic wisdom, it also explores the concepts of hope and courage, for without hope and courage, wisdom could never move beyond conceptualization to action. The writing style purposely differs from that of most scholarly articles. Beyond presenting a specific case, the writing offers readers the opportunity to experience wisdom via indigenous proverbs from a wide range of the world’s more pragmatic wisdom traditions. So as not to interrupt readers’ appreciation of the proverbs or reduce their impact or meaning merely to the underlying logical constructs, the chapter uses endnotes rather than more traditional text references.

Implicit contracts are ‘invisible handshakes’ that are not legally binding but are grounded in mutual understanding between the parties of what they expect from each other. These contracts are very common both within the firm (e.g., between managers and employees) and in business relationships (e.g., between a firm and its suppliers). Typically, implicit contracts arise in relationships that are in some way open-ended. An extensive literature has showed that implicit contracts allow firms to create value by encouraging relationship-specific investment and motivating effort by stakeholders. This chapter focusses on how sustainability satisfies existing implicit contracts (including a broad social contract with society at large) and facilitates a firm in entering new implicit contracts by improving its trustworthiness. The author argues that the adoption of sustainability is directly related to industry- and firm-level variables that make implicit contracts important to a firm’s strategies, and inversely related to the strength of overriding factors that make a firm trustworthy. Based on this reasoning, the author analyses four areas in which rates of sustainability adoption can vary according to the importance of implicit contracts.

Business and society have been known to be interlinked by a thread called sustainability. However, over the years, this thread has lost its strength because of the dominance of an instrumental perspective towards corporate sustainability (CS). Literature shows that there are innumerable tensions around CS decisions and propose several reasons why decision-makers predominantly resort to the instrumental perspective (CS as a mean) rather than the intrinsic perspective (CS as an end) when addressing these tensions. In this chapter, the authors offer a novel solution to overcome this issue by adapting the existing definition of moral imagination (MI) from the business ethics domain to the CS domain with the help of climate science literacy and mental models of climate phenomena. The authors posit that practicing this adapted MI can facilitate decision-makers to move from the instrumental perspective to adopt an intrinsic perspective through integrative and paradox approaches when handling tensions in CS decisions. The authors contribute to the broad field of sustainability by proposing a conceptual framework that links MI to the intrinsic perspective of CS decisions. This chapter not only offers several theoretical contributions and future research directions but also posits that the empirical verification of this framework can offer much-needed insights to managers and policy-makers to combat one of the significant threats to the survival of our planet, climate crisis.

Business collective action (BCA) is often necessary to address sustainability issues, which are generally complex and multi-layered issues that cannot always be properly addressed by individual businesses. Firms participating in BCA for corporate sustainability have access to clearer rules and guidelines for managing sustainability issues, are more efficient in managing multiple stakeholder demands due to enhanced opportunities for learning, benefit from individual and joint reputation management, and are better able to capture weak signals about opportunities and threats in the external environment. Despite these benefits, our understanding of BCA for corporate sustainability is still limited. Most of the existing work in this area has examined different forms of BCA for corporate sustainability – for example, multi-stakeholder initiatives, trade associations, and other forms of business membership organizations – individually. In this chapter, the authors provide an overview of BCA for corporate sustainability. The authors start the chapter by discussing the importance of BCA in general and BCA for corporate sustainability, in particular to research and practice, and its benefits to firms and society. The authors then present a typology of the different forms of BCA for corporate sustainability, discussing their differences and similarities from an issues management perspective. The authors conclude the chapter with a brief discussion of future research in this area.

In recent years, sustainability considerations in the real estate sector have moved from being a niche market phenomenon to a mainstream trend. The movement has been accompanied by a shift in the industry’s perception of sustainable buildings. Traditional cost-saving goals are now complemented by a growing interest in the potential for sustainable buildings to tackle broader economic and social sustainability challenges as well as issues related to health and well-being. The real estate industry is increasingly expected to adapt its strategies to incorporate new and more stringent environmental and urban development requirements, to cater to shifting demographics, and to utilize new advancements in construction processes and materials. This chapter explores recent research on sustainable real estate and highlights some of the newest trends in the market. The chapter then examines how policy and technological advancements can enable real estate developers to tackle environmental, social, and economic sustainability challenges. This will be exemplified through a focus on carbon taxation and timber construction. Based on these case studies, the chapter illustrates how today’s sustainable real estate sector – marked by its move beyond a focus on cost savings – requires for building practices to be strongly rooted in global, sustainable development policies.

Integrated management is the process of including environmental, social, and governance (ESG) performance in close coordination between business processes, functions, groups, organizations, and systems. In this context, decision-makers can better understand the dynamic systems in which they operate; define success based on sustainability-based performance frontier; guide decision making with strategic valuation of environmental and social guidelines; adhere to a timeline of actions that moves the enterprise toward a sustainable society; operationalize dynamic goals, for example, the UN Sustainable Development Goals (SDGs); and support processes for planning with decision analysis tools to monitor and guide change management. Information within this chapter will explore how sustainability in businesses, that is, integrated management, is already underway in leading multinational companies, and can be found within any business function, and in supply chains. The value that sustainability brings to an organization is important to understand as each day there is a growing amount of data to draw from. While 80% of the value of an enterprise is within intangibles, hundreds of ESG performance metrics are now available to researchers and practitioners to make the intangible tangible. With a look on how these ESG performance metrics and the social cost of carbon are used by practitioners and researchers, a number of research propositions call for improved financial decision analysis and a new performance frontier.

In 2017, global plastic production reached 348 million tonnes. Despite growing concerns about the environmental challenges associated with both plastic production and plastic waste, recent estimates suggest that plastic production and subsequent waste is expected to double by the year 2035 (European Commission, 2018). To help reduce the amount of plastic waste that litters the oceans and damages the environment, the European Union has recently commissioned a study about the feasibility of levying a tax on plastic products (New Economic Foundation for the Rethink Plastic Alliance, 2018). However, very few academic articles currently exist that critically examine the arguments for or against a plastic tax and thereby enlighten government and regulators on the subject. This chapter investigates whether plastic taxes can be used as an economic disincentive for plastic products and explores its advantages and disadvantages within a circular economy. It explores whether a plastic tax is the right economic instrument to limit the use of plastics, generate design and technical innovations for bio-based materials and degradable/recyclable plastics, create other economic incentives to optimize the value of plastic and its waste collection, and increase public awareness and responsibility. We find that a plastic tax may be a suitable solution as it is likely to influence the design, production, consumption, and waste sectors if designed properly. Yet, the tax should be carefully implemented and combined with other instruments to obtain the desired outcomes and reduce the occurrence of unfavorable side effects.

This chapter opens up a question central to the mission of the business in society field as it has evolved since the formation of division in the Academy of Management (AOM): What are the (future) distinctive competencies of business in society scholarship? We first empirically demonstrate that core topics to the business in society field, as represented by the Social Issues in Management (SIM) Division of the AOM, are now disseminated broadly throughout the management academy, represented by AOM. We call this dissemination the popularity paradox, because it demonstrates that SIM is not well connected with other divisions, that is, sub-disciplines of management despite that they are now regularly dealing with its core questions. Given that SIM’s (and business in society’s) traditional foci are now widely dispersed, the authors argue that it is time for business in society scholars, with SIM as proxy, to begin tackling new core issues that put growing civilizational threats around sustainability and the consequent need for system change and transformation front and center. In a sense, the authors argue that business in society scholars need to return to their roots of seriously questioning the roles and functions of businesses in society through a critical lens that asks and seeks to answer – today’s emerging new and tough questions, though the questions now emphasize the sustainability of human civilization as we know it.