Citation
(2004), "Listen to LISA", International Journal of Productivity and Performance Management, Vol. 53 No. 2. https://doi.org/10.1108/ijppm.2004.07953bab.002
Publisher
:Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited
Listen to LISA
The Localization Industry Standards Association (LISA), the 13-year-old Swiss-based non-profit, has appointed a new Advisory Board to bring a broad range of experience to their mandate of strengthening the Association as the nexus for language technology and standards development worldwide. This development follows the lead taken by LISA’s elected Supervisory Committee to restructure the association over the past three years. LISA is the place where information and education can be found for companies just entering the global market sector, or for those more experienced players to find the standards and proven guidance needed to hone their global marketing strategy.