BETA — from Alpha to Omega

Abstract

RECALLING the history of the Business Equipment Trade Association, president Bryan Wilson told the Association's diamond jubilee luncheon in London that BETA — then OATA — originated because the founder members felt that they were being exploited by exhibition organisers, so they set up their own organisation to run them.

Citation

(1980), "BETA — from Alpha to Omega", Industrial Management, Vol. 80 No. 7, pp. 34-35. https://doi.org/10.1108/eb057085