Adaptive enterprise design: The sense‐and‐respond model

Abstract

The sense‐and‐respond model of adaptive enterprise design offers corporations a new management tool for achieving competitive advantage in times of constant unpredictable change. To implement the model corporations must adopt a radically different form of governance, institutionalize new norms of adaptive behavior; and translate their business and what it does into information symbols. This IBM senior manager has put together a set of principles of adaptive enterprise design based on his work with corporations that are learning the new governance concept of “context and coordination.”

Citation

Haeckel, S.H. (1995), "Adaptive enterprise design: The sense‐and‐respond model", Planning Review, Vol. 23 No. 3, pp. 6-42. https://doi.org/10.1108/eb054506