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Managing to make business unit strategies work

Christopher K. Bart (Assistant Professor of Business Policy at the McMaster University School of Business in Hamilton, Ontario, Canada.)
Roderick E. White (Assistant Professor of Policy at the University of Western Ontario School of Business in London, Ontario, Canada.)

Planning Review

ISSN: 0094-064X

Article publication date: 1 March 1986

195

Abstract

How should diversified, multibusiness companies organize to implement the many different business strategies their organizations require? Twenty years ago the answer to this question was relatively straightforward—divisionalize. Once the scope of individual operating units making up a diversified firm became too large and too complex to administer within a single system, most of these firms switched to a more decentralized decision‐making divisional structure.

Citation

Bart, C.K. and White, R.E. (1986), "Managing to make business unit strategies work", Planning Review, Vol. 14 No. 3, pp. 32-36. https://doi.org/10.1108/eb054146

Publisher

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MCB UP Ltd

Copyright © 1986, MCB UP Limited

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