Reassure your troops about new marching orders

Abstract

A major petroleum company had grown large and prosperous, absorbed a series of acquisitions, greatly extended both its geographical basis, and its range of activities, and outgrown some of its ways of doing business. A new chief executive officer was recruited from the upper echelons of another industry leader, and suddenly the way was open for drastic change.

Citation

Exton, W. (1984), "Reassure your troops about new marching orders", Planning Review, Vol. 12 No. 4, pp. 32-33. https://doi.org/10.1108/eb054068