International management in the1980s
Krishna Mohan
(Associate professor of marketing at Fairfield University.)
50
Abstract
The “shape of things to come” for international management in the 1980s will be strongly influenced by events and trends linked to the 1970s. Dwindling natural resources, threats of protectionism and political and social upheaval, familiar worries endemic of that decade, are certain to make their mark on the global marketplace of the 1980s.
Citation
Mohan, K. (1982), "International management in the1980s", Planning Review, Vol. 10 No. 6, pp. 20-37. https://doi.org/10.1108/eb054006
Publisher
:MCB UP Ltd
Copyright © 1982, MCB UP Limited