Biorhythms and corporate planning

Abstract

“Tell me surely what will happen tomorrow morning and by nightfall I shall rule the world.” Knowledge of the future is control over it. The aim of corporate planning is to obtain that knowledge and to use it to maximize profit and societal benefit.

Citation

Schnepper, J.A. (1976), "Biorhythms and corporate planning", Planning Review, Vol. 4 No. 2, pp. 12-25. https://doi.org/10.1108/eb053753