False Marketing Recent Developments In Passing‐Off
Howard Johnson
(Lecturer in Law, Cardiff Law School, University of Wales College of Cardiff)
369
Abstract
The law of passing‐off concerns itself primarily with the protection of a trader's goodwill — his customer connection. It has proved itself an expansive tort action, being used to combat a diverse variety of commercial dishonesty and unfair competition. In the leading case of ERVEN WARNINK BV v J. TOWNEND & SONS (HULL) (‘the Advocaat case’) [1980] RPC 31, Lord Diplock observed:
Citation
Johnson, H. (1994), "False Marketing Recent Developments In Passing‐Off", Managerial Law, Vol. 36 No. 3/4, pp. 1-40. https://doi.org/10.1108/eb022458
Publisher
:MCB UP Ltd
Copyright © 1994, MCB UP Limited