The Cognac Market: An Examination of the Cognac Market in the Far East
Jetske van Westering
(University of Surrey)
202
Abstract
Examines the changing trends in world Cognac sales, and the potential of emergent markets — particularly China — as trade and tariff restrictions change and world politics make these alternatives more receptive to the West.
Keywords
Citation
van Westering, J. (1994), "The Cognac Market: An Examination of the Cognac Market in the Far East", International Journal of Wine Marketing, Vol. 6 No. 1, pp. 5-19. https://doi.org/10.1108/eb008623
Publisher
:MCB UP Ltd
Copyright © 1994, MCB UP Limited