What is the Research Buyer Buying?
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Abstract
This article takes a light‐hearted look at the reasons why research is conducted. The research community itself comes under investigation.
Citation
Bailey, L.F. and Scott‐Jones, G. (1988), "What is the Research Buyer Buying?", Management Decision, Vol. 26 No. 1, pp. 16-19. https://doi.org/10.1108/eb001480
Publisher
:MCB UP Ltd
Copyright © 1988, MCB UP Limited