Trends in wine tourism: the Fladgate group perspective
Abstract
Purpose
The purpose of this paper is to analyse the enotourism sector, which is likely to continue to accelerate. As a product, it is well aligned with the hospitality and tourism industry.
Design/methodology/approach
The paper is based on information drawn from official sources.
Findings
In Porto, the Fladgate Partnership is currently developing a World of Wine concept which will bring together a number of attractions inside the old Port lodges in the centre of the city.
Originality/value
In a world looking for new experiences, enotourism is one of the few types of tourism that can literally touch all the senses.
Keywords
Citation
Bridge, A. (2017), "Trends in wine tourism: the Fladgate group perspective", Worldwide Hospitality and Tourism Themes, Vol. 9 No. 6, pp. 679-684. https://doi.org/10.1108/WHATT-09-2017-0054
Publisher
:Emerald Publishing Limited
Copyright © 2017, Emerald Publishing Limited