Social media and the ladder to the top: High achievers need to be smart in their use of networking sites

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Social networking site participants spend a lot of time developing relationships via a medium that has exploded during the past decade or so. This article looks at the extent to which it can really help people to create contacts that will be beneficial for their careers. Evidence appears to support the theory that time spent this way will not be wasted, although there are key choices to be made.

Practical implications

The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Citation

(2015), "Social media and the ladder to the top: High achievers need to be smart in their use of networking sites", Strategic Direction, Vol. 31 No. 3, pp. 24-26. https://doi.org/10.1108/SD-01-2015-0006