Nationality Differences in User-Generated Reviews in the Hospitality Industry
Abstract
The chapter investigates the evaluation and rating practice of individual travelers, through the examination of user-generated comments on the Internet. The study focuses on determining the most mentioned attributes of the accommodation experience, with consideration given to nationality differences. The individual evaluations of 40 Istanbul hotels are examined through an analysis of guest comments and hotel ratings posted in the Booking.com web site. The results obtained through content analysis provide knowledge to the accommodation industry in Istanbul regarding the areas in need of improvement, with consideration to variations among guests from different nationalities.
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Acknowledgements
Acknowledgment
The authors acknowledge the support to this research provided by the Boğaziçi University Scientific Research Projects Fund (Project code: BAP – 6510).
Citation
Alvarez, M.D. and Hatipoğlu, B. (2014), "Nationality Differences in User-Generated Reviews in the Hospitality Industry", Tourists’ Perceptions and Assessments (Advances in Culture, Tourism and Hospitality Research, Vol. 8), Emerald Group Publishing Limited, Leeds, pp. 23-29. https://doi.org/10.1108/S1871-317320140000008000
Publisher
:Emerald Group Publishing Limited
Copyright © 2014 Emerald Group Publishing Limited