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The Right to Be Informed and the Right to Be Forgotten. Welfare Implications in Presence of Myopic Consumers

Carlo Capuano a (University of Naples Federico II, Italy)
Iacopo Grassi b (University of Naples Federico II, Italy)
Giacomo Valletta c (EDHEC Business School, France)

The Law and Economics of Privacy, Personal Data, Artificial Intelligence, and Incomplete Monitoring

ISBN: 978-1-80262-002-3, eISBN: 978-1-80262-001-6

Publication date: 22 March 2022

Abstract

We propose a simple model consisting of two separated markets: the market for good y and the market for good x. Purchasing information about consumer behavior in the former market helps the monopolist firm, in the latter market, to price-discriminate. Consumers differ in their income and in their level of myopia. Personal data market regulation could both increase consumers' awareness about the treatment of their data and allow them to have their data erased from the data holder. We find that the former aspect of the policy reduces the number of transactions, and hence tends to reduce total surplus, while the second typically boosts willingness to pay of consumers and has positive effects on surplus, provided that the share of high-income consumers is not too high. The overall effect of regulation on total welfare depends on the share of high-income and myopic consumers.

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Acknowledgements

Acknowledgment

We thank the participants to the c.MET05 workshop in Naples, to the XXXIV Jornadas de Economia Industrial in Madrid and Alessandro Bonatti for their helpful discussions. We also thank an anonymous referee and Frank Fagan for their remarks and comments.

Citation

Capuano, C., Grassi, I. and Valletta, G. (2022), "The Right to Be Informed and the Right to Be Forgotten. Welfare Implications in Presence of Myopic Consumers", Langenfeld, J., Fagan, F. and Clark, S. (Ed.) The Law and Economics of Privacy, Personal Data, Artificial Intelligence, and Incomplete Monitoring (Research in Law and Economics, Vol. 30), Emerald Publishing Limited, Leeds, pp. 3-28. https://doi.org/10.1108/S0193-589520220000030003

Publisher

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Emerald Publishing Limited

Copyright © 2022 Carlo Capuano, Iacopo Grassi and Giacomo Valletta. Published under exclusive license by Emerald Publishing Limited