Redefining creative education: a case study analysis of AI in design courses

Mohd Firdaus Naif Omran Zailuddin (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)
Nik Ashri Nik Harun (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia) (Universiti Malaya, Kuala Lumpur, Malaysia)
Haris Abadi Abdul Rahim (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)
Azmul Fadhli Kamaruzaman (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)
Muhammad Hawari Berahim (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)
Mohd Hilmi Harun (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)
Yuhanis Ibrahim (Fakulti Teknologi Kreatif dan Warisan, Universiti Malaysia Kelantan, Kota Bharu, Malaysia)

Journal of Research in Innovative Teaching & Learning

ISSN: 2397-7604

Article publication date: 14 June 2024

229

Abstract

Purpose

The purpose of this research is to explore the transformative impact of AI-augmented tools on design pedagogy. It aims to understand how artificial intelligence technologies are being integrated into educational settings, particularly in creative design courses, and to assess the potential advancements these tools can bring to the field.

Design/methodology/approach

The research adopts a case-study approach, examining three distinct courses within a creative technology curriculum. This methodology involves an in-depth investigation of the role and impact of AI in each course, focusing on how these technologies are incorporated into different creative disciplines such as production design, fine arts, and digital artistry.

Findings

The research findings highlight that the integration of AI with creative disciplines is not just a passing trend but signals the onset of a new era in technological empowerment in creative education. This amalgamation is found to potentially redefine the boundaries of creative education, enhancing various aspects of the learning process. However, the study also emphasizes the irreplaceable value of human mentorship in cultivating creativity and advancing analytical thinking.

Research limitations/implications

The limitations of this research might include the scope of the case studies, which are limited to three courses in a specific curriculum. This limitation could affect the generalizability of the findings. The implications of this research are significant for educational institutions, as it suggests the need for a balanced interaction between AI's computational abilities and the intrinsic qualities of human creativity, ensuring that the core essence of artistry is preserved in the age of AI.

Originality/value

The originality of this paper lies in its specific focus on the intersection of AI and creative education, a relatively unexplored area in design pedagogy. The value of this research is in its contribution to understanding how AI can be harmoniously integrated with traditional creative teaching methods. It offers insights for educational institutions preparing for this technological transformation, highlighting the importance of maintaining a balance between technological advancements and humanistic aspects of creative education.

Keywords

Citation

Omran Zailuddin, M.F.N., Nik Harun, N.A., Abdul Rahim, H.A., Kamaruzaman, A.F., Berahim, M.H., Harun, M.H. and Ibrahim, Y. (2024), "Redefining creative education: a case study analysis of AI in design courses", Journal of Research in Innovative Teaching & Learning, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JRIT-01-2024-0019

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Mohd Firdaus Naif Omran Zailuddin, Nik Ashri Nik Harun, Haris Abadi Abdul Rahim, Azmul Fadhli Kamaruzaman, Muhammad Hawari Berahim, Mohd Hilmi Harun and Yuhanis Ibrahim

License

Published in Journal of Research in Innovative Teaching & Learning. Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode


Introduction

The landscape of modern education is transforming rapidly, driven primarily by technological advancements. Among these, artificial intelligence (AI) stands out, drawing significant attention from both educators and researchers (Chan, 2023; Chen et al., 2020; Zhai et al., 2021). Its rising prominence has led educational technologists to explore ways of seamlessly incorporating AI into teaching and learning processes. This integration of AI is not merely an academic curiosity but a gateway to revolutionizing education. AI's potential benefits include enhanced student engagement, personalized learning experiences, and improved educational outcomes (Lee, 2023; Zhang and Aslan, 2021). While AI's influence spans multiple disciplines, its impact on design education is particularly noteworthy. In this sphere, AI tools are being developed to simplify the creative design process for educators and students alike. Such tools can automatically generate design variations, offer feedback, provide suggestions, and even assist in evaluating creative output (Cetinic and She, 2022; Verganti et al., 2020) (see Figures 1–4).

Design education heavily relies on creativity (Aguilera and Ortiz-Revilla, 2021). It empowers students to explore various perspectives, nurture critical and creative thinking, and address complex problems (Balakrishnan, 2022; Tang et al., 2020). Creativity also enhances students' aesthetic perception, empathy, and is a cornerstone of art education (Ishiguro and Okada, 2021). However, cultivating creativity can be resource-intensive and requires expertise (Grigorenko, 2019). This is where AI comes into play. AI tools, like OpenAI's DALL·E which creates images from textual inputs, and Autodesk's Generative Design which employs AI for varied designs based on parameters, can boost creativity (Shneiderman, 2020). Others, such as DeepArt and Prisma, convert images into different art styles, providing fresh visual inspiration. Logo design platforms like Logojoy and Designhill utilize AI to brainstorm logos based on user preferences. Collectively, these advancements exemplify the burgeoning relationship between AI and design, heralding an exciting era of boundless creative potential.

In this study, we aim to critically evaluate the effectiveness and implications of AI-assisted tools in design ideation through detailed case studies. We will scrutinize specific instances where such tools have been employed in production design courses, analyzing the tangible outcomes, and gauge both student and educator feedback. Our investigation will particularly focus on the balance between organic student creativity and AI intervention, aiming to delineate best practices, potential pitfalls, and insights for optimal integration of AI in the design ideation process.

Literature review

Artificial intelligence (AI) encompasses computer systems adept at tasks that generally demand human intelligence. These systems can undertake tasks, make decisions, and offer recommendations without explicit human direction (Cui and Zhang, 2021; Zhang and Lu, 2021). Within education, the potential of AI is pronounced, promising a transformation in student creativity (Oktradiksa et al., 2021). Tools empowered by AI offer real-time feedback, allowing students to refine their work instantly. By fusing AI with design education, we bridge theoretical understanding with practical application (Zhang et al., 2022). Platforms like OpenAI's DALL·E, which generates imagery from textual input, exemplify this potential. Simultaneously, tools like Autodesk's Generative Design leverage AI to offer diverse design outcomes, pushing students to explore their creative limits. Integrating AI not only amplifies students' creative prowess but also hones their critical thinking and problem-solving abilities (Yang et al., 2021).

The convergence of AI within design education is an invitation to a synergy of technology and creativity. Marrying human creativity's dynamism with AI's analytical strength, students gain the tools to conceive pioneering designs (Gong, 2021). This union encourages students to explore, innovate, and expand their creative capabilities. AI tools offer personalized feedback and insights, further refining their design thought process (Cetinic and She, 2022; Radanliev and De Roure, 2023). Adopting AI in design education transcends conventional teaching, urging a more vibrant, interactive methodology (Tahiru, 2021). This amalgamation not only equips students for the evolving design world but also bestows them with a competitive skill set.

AI's incorporation in contemporary learning methodologies promises extensive transformations (Mohamed Hashim et al., 2022). With AI tools, educators can personalize teaching methodologies to cater to individual student needs, optimizing their understanding and engagement (Alam, 2021b; Holmes et al., 2023). These tools can assess vast datasets, providing educators with patterns in student performances, enabling tailored teaching strategies. Such an approach streamlines decision-making and curricular interventions, boosting student outcomes. Further, AI can enhance grading efficiency by automating feedback, freeing educators to focus on comprehensive teaching and offering directed student support (Alam, 2021a; Chen et al., 2020). This seamless blend of AI into contemporary learning enhances student experiences while enabling educators to amplify their teaching efficacy.

Practically, AI's role in design education is manifested in tools that assist students in refining design concepts (Gong, 2021; Zhang et al., 2022). By analyzing design principles and historical context, these tools offer nuanced feedback, broadening students' design horizons. AI algorithms can evaluate student projects against predetermined criteria, offering consistent feedback (González-Calatayud et al., 2021). This aids educators in monitoring student progress and pinpointing developmental areas. Additionally, AI facilitates collaboration in design education. AI-driven tools support real-time project collaboration, allowing seamless idea exchange and feedback amongst peers (Fügener et al., 2022; Seeber et al., 2020). Moreover, by adjusting instructional methods based on individual student needs, AI ensures an immersive, personalized learning journey. This tailored educational approach not only boosts student motivation but also optimizes their learning outcomes (Alamri et al., 2021). Leveraging AI tools thus ensures a more adaptive, enriched learning experience in design education.

From the perspective of cognitive and pedagogical, various theories and conceptual frameworks can be considered as integral in offering insight into understanding the role of creativity in design education. Gardner's Multiple Intelligences Theory highlights spatial intelligence, emphasizing its significance in visual thinking and design (Gardner and Hatch, 1989). This dovetails with the Design Thinking approach, which positions creativity as crucial in innovative problem-solving, with stages of empathy, ideation, and experimentation (Gerardou et al., 2022). From a pedagogical perspective, Constructivist Learning Theory suggests that students actively construct knowledge through experiences, underscoring the role of hands-on creative tasks in understanding design principles (Chuang, 2021; Zajda, 2021). Csikszentmihalyi's Flow Theory further enriches this narrative, proposing that deep engagement in creative tasks within design can lead to a state of heightened innovation and learning (Mahfouz et al., 2020). Torrance's model emphasizes a phased approach to creativity – preparation, incubation, illumination, and verification, each essential for design outcomes (Kim, 2006). While the problem-based learning approach underscores creativity as an indispensable tool, with design students navigating real-world problems, demanding unique and effective solutions (Albanese and Dast, 2013). All these theories illuminate the versatile and indispensable role of creativity in design education.

There is a need to ensure the AI technologies implemented are precise, dependable, and current. For AI tools to offer effective support and enhance the learning experience in graphic design education, they must be able to accurately analyze, interpret, and generate visual content (Shang, 2021). Additionally, there is a need to address the potential bias or lack of creativity that AI-generated designs may have, as it may hinder the development of individual design skills and innovation (Tang et al., 2022).

Furthermore, the integration of AI into graphic design courses may require significant updates to curriculum and teaching methods. To give relevant feedback to students, they need continuous updates and training on extensive datasets (Wu, 2020). In addition to the technical challenges, the integration of AI into graphic design education also raises important ethical and philosophical questions (May, 2023). Aspiring graphic designers should critically examine the role of AI in the creative process and consider the implications of relying on AI for design decisions. Understanding the ethical considerations of AI in graphic design is essential for fostering a thoughtful and responsible approach to its use in educational settings.

In graphic design education, the integration of AI poses both challenges and benefits (Zhai et al., 2021). On one hand, incorporating AI into graphic design courses presents challenges such as adapting curriculum and teaching methods to incorporate AI tools and techniques. It also raises concerns about the impact on traditional design skills and the fear of AI replacing human creativity. As AI tools become more advanced, there is a concern that students may rely too heavily on these technologies, leading to a decline in the cultivation of creativity, critical thinking, and manual design techniques. If students become overly dependent on AI-generated solutions, it could compromise their ability to think outside the box and develop their unique design aesthetic.

Furthermore, ethical quandaries arise. The potential bias of algorithms and the possibility of AI becoming a substitute for human designers raise concerns about the integrity and authenticity of the design profession (Wu, 2020). In summary, the integration of AI in graphic design education presents both challenges and benefits. It is essential for educators to navigate these challenges effectively and design a curriculum that combines the strengths of AI technology with the development of critical thinking, creativity, and ethical awareness in graphic design students.

Methodology

The methodology for investigating the integration of AI tools in design education comprises three distinct case studies, each centered on a specific course within the creative technology curriculum at Universiti Malaysia Kelantan. To provide context to each case study, it's essential to understand the background of the students, the courses involved, and their relevance to the research. The participants in this study are students enrolled at Universiti Malaysia Kelantan, specifically within the Faculty of Creative Technology. These students are between the ages of 20 and 23, reflecting the typical demographic within the faculty. The following provides a detailed exploration of each case and the subsequent data collection methods:

Case Study 1: Production design

Production Design, a mandatory course for Creative Technology students who have opted for Screen Studies as an elective, emphasizes the intricacies of production design in filmmaking. This ranges from the initial process of script breakdown to the culmination of creating tangible props, sets, and costumes. The traditional production design process in filmmaking courses relies heavily on manual methods, limiting students' ability to explore diverse visual concepts efficiently. There is a need to introduce innovative approaches to enhance the initial stages of the production design process and provide students with more effective tools for visualizing and conceptualizing their ideas.

In an innovative attempt to integrate AI into the curriculum, the course instructor introduced “Dall-E” to students. This tool was aimed at assisting them during the formative stages of the production design process. Following the script breakdown, students employed Dall-E to synthesize multiple initial visual conceptions based on the details extracted from their scripts. These AI-generated visuals then served as preliminary references, guiding students as they sketched their ideas.

Case Study 2: Mixed Media

The Mixed Media course is a staple for Creative Technology students who select Fine Art as their elective. Central to this studio-based course is the exploration of diverse media to craft both 2D and 3D artworks. The exploration of diverse media in the Mixed Media course requires students to experiment with various artistic concepts and compositions. However, students may face challenges in generating innovative ideas and exploring new artistic directions within the limited timeframe of the course.

Seeking to further enhance the students' creative capabilities, the course instructor introduced them to “Wombo Dream”. This AI tool's primary objective was to aid students in the exploration of artistic conception and the myriad compositions possible through the medium. During the initial stages of artwork creation, students utilized Wombo Dream to delve into the realms of texture, color, and form, leveraging the tool's prompt-based capabilities to spawn innovative ideas.

Case Study 3: Computer and Arts

Positioned as a foundational module, the Computer and Arts course is compulsory for all first-year students within the Faculty of Creative Technology and Heritage. This curriculum piece seeks to instill an understanding of the fusion between technology and art, primarily the use of software in artistic creation. The Computer and Arts course aims to introduce students to the fusion of technology and art, primarily focusing on software-based artistic creation. However, students may encounter difficulties in mastering complex software tools and techniques, hindering their ability to express their artistic vision effectively.

Here, the educators took the initiative to acquaint students with two AI tools: “remove.bg” and “Prisma”. The former was introduced as a testament to the power of AI in effortlessly eradicating image backgrounds. In contrast, Prisma showcased the potential of AI in transmuting standard photos into particular art styles.

For all three case studies, a triangulated data collection approach was employed. Observational techniques provided real-time insights into the practical applications and challenges of the AI tools. Additionally, both student and educator interviews offered deeper, qualitative insights into their experiences, perceptions, and the perceived value of these tools. Finally, a thorough review of the students' final outputs gave a tangible measure of the impacts and efficacy of AI's incorporation into design education.

Findings and emerging themes

Case Study 1: Production design

An overwhelming majority of students credited Dall-E as a transformative force in their brainstorming and conceptualization phases. Notably, when juxtaposed with preceding batches that lacked the advantages of this AI tool, the current cohort displayed a more prolific output in terms of ideation sketches. From an educator's vantage point, the instructor highlighted Dall-E's potency in dismantling the often intimidating barriers that shroud the initial phases of creativity. With Dall-E's assistance, students were able to render abstract concepts from scripts into tangible visuals, effectively nurturing their creative faculties. Yet, the instructor was categorical in delineating Dall-E's role, asserting that it should act as a supplement to human creativity, rather than a substitute.

As students navigated the interface of Dall-E, a vast majority lauded its user-centric design and intuitive nature. “As we delved into Dall-E, many of us appreciated its user-centric design and intuitive interface,” remarked one student, highlighting the tool's accessibility and ease of use. However, another student expressed, “I did feel a bit overwhelmed by the sheer number of ideas it generated at times.” This sentiment echoed among a fraction of the cohort, who found themselves grappling to cherry-pick the most apt concepts from the profusion of options presented by Dall-E.

Furthermore, an observational analysis underscored a visible diversification in the range of visual styles among students who synergized their efforts with Dall-E. This segment of students manifested a marked augmentation in the diversity of their ideations, especially when contrasted with their preliminary efforts at the course's onset. “Using Dall-E really expanded my creative possibilities,” shared one student, reflecting on the transformative impact of AI on their design process. While the overall feedback skewed positively, there were inklings of areas warranting refinement. Calls for specialized tutorials or workshops tailored for Dall-E echoed among a segment of students, suggesting a potential knowledge gap. Simultaneously, a handful expressed trepidation regarding an over-dependence on such technological marvels, fearing the potential eclipse of their innate creativity.

Amidst the synthesis of creativity and artificial intelligence within the pedagogical space, several themes surfaced. A palpable enhancement in creativity via AI assistance was evident. Both pedagogues and learners resonated with the sentiment that Dall-E, acting as a catalyst, was instrumental in bridging the chasm between nascent ideas and their visualization. Observational analysis further revealed a visible diversification in the range of visual styles among students who synergized their efforts with Dall-E. “I noticed a significant enhancement in the diversity of my ideations since incorporating Dall-E into my workflow,” explained another student, emphasizing the tool's role in expanding their creative horizons.

Another emergent theme orbited around the user experience and usability of Dall-E. Its design, largely perceived as intuitive, accentuated the importance of ergonomics in AI tools, especially in an educational context. However, this was counterbalanced by a call for more in-depth instructional resources, indicating potential lacunae in comprehension. The diversification in ideation, a theme prominently underscored, revealed Dall-E's prowess not just as a generator, but also as an expander of creative horizons. Yet, amidst these technological strides, concerns regarding over-reliance and technological dependency emerged. A contemplative segment questioned the fine balance between AI-assisted creativity and the undiluted, human-centric ideation process. “While Dall-E is incredibly helpful, I worry about becoming too reliant on it and losing touch with my own creative instincts,” confessed one student, reflecting on the delicate balance between AI-assisted creativity and human-centric ideation.

Meanwhile, the futuristic lens, focusing on the broader integration of AI in creative and educational milieus, suggested a trend shift. The overwhelming endorsement for tools like Dall-E heralded an era where AI's imprint on the creative educational landscape would possibly become indelible. In summary, students' experiences with Dall-E revealed a palpable enhancement in creativity, but also raised important considerations regarding usability, over-reliance, and the balance between AI and human creativity. Their insights highlight the evolving landscape of AI integration in creative education and the need for thoughtful navigation of its potential and pitfalls.

Case Study 2: Mixed Media

At the heart of the findings lies the amplified efficiency of the ideation process. The introduction of the Wombo Dream has undeniably catalyzed creative exploration, acting as a conduit for students to transcend traditional artistic boundaries. Notably, the interviews with course instructors illuminated the tool's prowess in not just facilitating idea generation but also in encouraging students to experiment beyond their familiar zones. “Wombo Dream has encouraged students to experiment beyond their familiar zones,” noted one instructor. “We've seen a noticeable diversification in artistic techniques as students engage with the tool's features,” they added, underscoring the tool's ability to facilitate experimentation and creativity.

Such diversification in artistic techniques was observable as students navigated through the tool's features, manipulating prompts to unearth diverse compositions. However, this enthusiastic embrace of technology was not ubiquitous. A majority exuded a positive demeanor towards this novel inclusion, primarily valuing the immediacy of visual feedback, which enriched their design thought process. “At first, I was hesitant about using Wombo Dream, but it really opened up new possibilities for me,” shared one student during an interview. “It's like having a brainstorming partner that pushes you to think outside the box,” they added, highlighting the tool's role in catalyzing creative exploration.

Yet, a discernible section expressed reservations, predominantly centering around the notion of authenticity. They opined that excessive dependence on AI could potentially homogenize art, stripping it of its unique character. “I appreciate the immediate feedback and inspiration that Wombo Dream provides, but I worry about losing the authenticity of my artwork,” voiced one student, echoing the sentiments of a discernible section of the cohort.

Further observations indicated a burgeoning environment of collaboration. The AI tool's capabilities, particularly in ideation, propelled students to share, amalgamate, and refine ideas collaboratively. Yet, the pedagogical implications of this shift were profound. Instructors, while acknowledging AI's merits, voiced concerns over its overshadowing of foundational artistic tenets. Furthermore, an evident skill disparity in AI tool utilization emerged, necessitating more equitable training measures to bridge this gap. Ultimately, a universal consensus underscored the enduring value of human emotion, interpretation, and narrative in art, even in the face of technological advancements.

The weaving of AI into fine arts has inevitably birthed distinct themes, emblematic of this transformative era. Central to these is the pronounced amplification of creativity and exploration. As showcased in the Mixed Media course, tools like Wombo Dream have unlocked a panorama of creative possibilities, enabling students to venture into previously uncharted territories. Yet, juxtaposed with this exuberance is the persistent quest for authenticity. The perennial challenge remains: How can artists balance technological prowess with their intrinsic voice? This theme resonates deeply within the student community, underscoring the importance of preserving one's unique imprint even when leveraging AI. Furthermore, the artistic landscape is discernibly more collaborative. AI's innate ability to generate myriad conceptual variations has birthed an environment where the shared evolution of ideas is commonplace. This collaborative ethos, however, also ushers in a pedagogical renaissance. Instructors are now on the cusp of recalibrating their teaching paradigms, ensuring that while AI is an enabler, it does not eclipse the bedrock principles of art.

There's also an unmistakable emphasis on ensuring equitable tech proficiency. As AI becomes more ingrained in curricula, the imperative is to ensure that all students, regardless of their initial proficiency levels, harness its potential to the fullest. Finally, amid this whirlwind of change, the indomitable spirit of art – with its deeply human undertones of emotion, narrative, and interpretation – remains sacrosanct. This theme is perhaps the most poignant, serving as a gentle reminder of art's timeless essence, even in an age dominated by algorithms and artificial intelligence.

Case study 3: Computer and Arts

The integration of AI tools like “remove.bg” was met with considerable approval, predominantly due to the marked efficiency gains it provided. Students lauded its precision, often emphasizing how the software's background removal capabilities consistently outperformed manual efforts. “The efficiency gains from using ‘remove.bg’ were remarkable,” remarked one student during a feedback session. “It saved me a lot of time and effort, and the precision of the background removal was impressive,” they added, highlighting the software's effectiveness compared to manual methods.

Coupled with its intuitive design, even novices in graphic editing found themselves producing results reminiscent of seasoned professionals. Concurrently, the introduction of Prisma into the curriculum heralded a notable diversification in students' artistic endeavors. Exposed to a myriad of styles from impressionism to cubism, they ventured beyond conventional boundaries, transforming everyday images into compelling artworks that belied their initial simplicity. Such exploration fostered a profound appreciation for varied artistic movements, enabling students to contextualize and situate their creations within broader historical and stylistic panoramas.

From an educational standpoint, the AI tools showcased dual benefits. Instructors observed a notable streamlining of their teaching processes. “We observed a significant streamlining of our teaching processes,” they continued, noting how the tools alleviated the need to focus extensively on software intricacies, allowing instructors to emphasize conceptual nuances in art. Moreover, the curriculum's alignment with current trends signified a proactive effort to keep the coursework contemporary, equipping students with the skills requisite for the rapidly evolving realms of art and design. However, this integration was not without its challenges. Initial encounters with AI saw a subset of students grappling with the software's workings. However, some students initially struggled with the complexities of AI tools. “I found the initial encounter with Prisma a bit daunting,” shared one student. “But with structured tutorials and consistent practice, I quickly overcame the learning curve,” they added, highlighting the importance of structured support in mastering novel tools.

Amidst these technological advancements, debates surrounding the essence of originality in art surfaced. A faction of students expressed concerns that tools like Prisma, while undoubtedly enhancing efficiency, might inadvertently dilute originality by proffering templated styles. “While tools like Prisma enhance efficiency, there's a concern that they might dilute originality by offering templated styles,” voiced one student, reflecting on the ongoing debate between technological convenience and preserving artistic authenticity. Students were astutely aware of this symbiotic relationship, discerning the potential competitive advantages that proficiency in such tools could confer, especially in professional arenas where technological prowess intersects with artistic flair.

Additionally, the course unearthed deeper philosophical and ethical quandaries. The balance between human creativity and machine efficiency, epitomized by tools like Prisma, underscored the broader theme of human-machine symbiosis. “We delved into the broader theme of human-machine symbiosis,” shared another student. “Discussions on art's originality and the philosophical implications of machines as ‘creators’ challenged us to grapple with moral and philosophical dimensions of our work,” they added, highlighting the course's profound depth and its impact on pushing the boundaries of traditional art discourse.

Discussions

The findings from the three case studies highlight the transformative potential of integrating artificial intelligence into various creative educational settings, ranging from production design to fine arts and computer artistry. This integration is discernible through increased efficiencies, diversified creative outputs, and heightened collaborative environments. However, these technological advancements also raise pertinent questions concerning authenticity, originality, and the overarching role of technology in human-centric disciplines.

Across the board, AI tools, including Dall-E and Wombo Dream, have been instrumental in bolstering creative ideation. Students, with the aid of these tools, have been able to traverse previously insurmountable creative barriers, often producing a plethora of ideas in reduced timeframes. Such expedited ideation processes, while marking a significant shift from traditional methods, underscore the capacity of AI to act as a potent catalyst in the creative domain. However, this proliferation of ideas was not without its challenges. The inundation of potential concepts sometimes left students grappling with selection, pointing to a need for refining the AI's output or enhancing decision-making skills amongst users.

In contrast to the clear efficiencies gained, questions of authenticity and originality emerge as a recurring theme. Concerns raised around tools potentially homogenizing art or offering templated styles touch upon the broader debate of AI's role in creative processes. Is there a point where AI-enhanced creativity might overshadow or diminish human-driven originality? Such deliberations draw attention to the necessity of demarcating boundaries between machine assistance and human intuition. While the AI tools provided invaluable assistance in the conceptualization and production phases, the human touch, laden with emotion, interpretation, and narrative, remains an irreplaceable facet of the creative realm.

Furthermore, the introduction of AI in educational settings has clear pedagogical implications. On one hand, instructors witness a streamlining of their teaching processes, with AI handling more routine or technically intricate tasks. This allows educators to channel their energies toward imparting more conceptual, historical, or theoretical knowledge. Conversely, a visible skill disparity in AI tool utilization among students suggests that educational institutions must be proactive in ensuring equitable tech proficiency across the board. As AI tools become more ingrained in curricula, educators are tasked with ensuring that foundational artistic tenets remain undiminished.

Collaboration stands out as a significant byproduct of AI's integration. The capability of AI tools to generate a multitude of ideas and styles seems to foster an environment where sharing and amalgamation of concepts become commonplace. This shift towards a more collaborative ethos indicates that future creative endeavors might be increasingly collective, as opposed to singularly driven. The interplay of technology and artistry appears to be on the cusp of redefining industry paradigms. Students' keen awareness of the competitive edge that proficiency in AI tools might offer in professional arenas marks a significant shift in perceptions of what constitutes valuable skills in the creative sector. As the worlds of art and technology increasingly intertwine, tomorrow's creative professionals will likely be those who can seamlessly meld artistic flair with technological prowess.

The integration of AI into creative educational spaces emerges as both an opportunity and a challenge. While the promise of amplified creativity, efficiency, and collaboration is undeniable, educators, students, and professionals must navigate the complex terrains of authenticity, originality, and the enduring essence of human creativity. The discussions emanating from these case studies are not mere academic musings but pivotal contemplations that will shape the trajectory of arts education in the era of artificial intelligence.

Challenges and future prospects of AI in design education

Navigating the integration of AI into design education brings forth a myriad of challenges, each requiring careful consideration and proactive solutions. Foremost among these challenges is the need to address the initial learning curve associated with AI tools, particularly for students who may lack familiarity with technology. Providing comprehensive training and support mechanisms is essential to ensure that all students can effectively utilize AI tools in their creative processes. Additionally, concerns surrounding the preservation of artistic originality in the face of AI-generated templates and styles underscore the importance of balancing convenience with the maintenance of authenticity. Future research endeavors should thus focus on developing strategies to empower students to preserve their unique artistic voices while harnessing the capabilities of AI technology. Furthermore, ethical considerations loom large in the integration of AI into art creation, raising complex questions regarding authorship, ownership, and the role of AI as a “creator.” Engaging in critical discussions and developing frameworks to navigate these ethical boundaries responsibly is imperative for educators and researchers alike. By addressing these challenges head-on, the integration of AI into design education can be approached with a thoughtful and ethically informed perspective, ultimately enriching the educational experience for students while respecting the integrity of artistic expression.

The integration of AI into design education presents multifaceted opportunities for advancing both creativity and learning outcomes. Despite the challenges encountered, AI holds immense potential to revolutionize traditional artistic practices by fostering enhanced creativity and innovation among students. Future research endeavors should prioritize exploring the optimal methods to harness AI technology effectively, empowering students to push the boundaries of creativity. Moreover, AI-powered tools offer the promise of personalized learning experiences, tailoring feedback, and support to individual students' needs. Investigating the effectiveness of personalized AI-driven learning approaches in design education and their impact on student engagement and achievement should be a focal point for future research. Additionally, AI's interdisciplinary nature opens doors for collaboration between art and technology disciplines, offering opportunities to enrich design education through interdisciplinary creativity. Exploring synergies between AI and fields such as computer science, psychology, and philosophy can further enhance the educational experience and prepare students for the dynamic challenges of the future.

Conclusion

The examination of artificial intelligence's deep-rooted integration into design and creative education has laid bare its transformative implications on pedagogical methodologies, artistic ideation, and design paradigms. This study, underpinned by various case studies, has showcased the enormous potential and dynamic intersections AI presents in these spheres. Through the integration of AI into the very essence of design education, a fresh paradigm emerges wherein educators are empowered with unparalleled capabilities. The utility of AI-driven tools, from offering instant, bespoke feedback to facilitating global collaboration, signals an enriched pedagogical experience. Such tools also allow for the liberation from mundane tasks, granting educators and learners the luxury of exploring intricate and pioneering aspects of design. Significantly, the democratizing capabilities of AI underscore its potency to foster inclusivity, providing adaptive features tailored to the unique needs of diverse student populations. This inclusivity is further enhanced by AI's capability to provide immediate feedback, fostering iterative refinement, and promoting an enhanced comprehension of core design principles.

Yet, in the midst of these advancements lies a compelling dichotomy: the efficiencies and diversities ushered in by AI juxtaposed against the enduring questions surrounding artistic authenticity and originality. The newfound avenues provided by AI tools like Dall-E and Wombo Dream indeed expand the realm of what is artistically conceivable. But as the line demarcating machine-generated and human-conceived creations becomes increasingly indistinct, it necessitates a re-evaluation of what constitutes originality in the modern age. These reflections are not mere academic musings but serve as critical interrogations addressing the heart of artistry in an era punctuated by algorithmic influences.

The onus now rests on educators to ensure a balanced integration of AI into the educational realm. As curricula evolve to accommodate these technological underpinnings, educators must remain vigilant in preserving the foundational tenets of artistic and design integrity. It becomes imperative to adopt a holistic pedagogical strategy, one that treats AI not as a mere addendum but as an enabler that accentuates the human touch in design and art. Beyond the individual, the collaborative spirit kindled by AI's integration foretells of a future dominated by collective ideation. With the reliance on shared platforms and tools, the artistic process may witness a marked shift, leading to a more communal and collective form of creation.

As this study elucidates, the confluence of AI with design and arts education is neither ephemeral nor incidental. It is a testament to the transformative capabilities of technology in reshaping education and artistic expression. However, amidst this technological embrace, the indispensability of human mentorship and its role in nurturing creativity and fostering critical thinking must remain paramount. As academia stands on the cusp of this revolution, it is essential to harmoniously blend AI's computational capabilities with the enduring essence of human creativity, ensuring that the soul of artistry remains undiluted.

Figures

Examples of costume generation from Dall-e. Left image: Report for costume from script breakdown. Right image: Screenshot of images generated in DALL-E using prompt derived from the report

Figure 1

Examples of costume generation from Dall-e. Left image: Report for costume from script breakdown. Right image: Screenshot of images generated in DALL-E using prompt derived from the report

Examples of student's prompt and the generated images by Wombo Dream. Left image: Initial ideas used as prompt. Center and right images: The artworks generated by Wombo Dream based on written prompt

Figure 2

Examples of student's prompt and the generated images by Wombo Dream. Left image: Initial ideas used as prompt. Center and right images: The artworks generated by Wombo Dream based on written prompt

Example of student’s work using remove.bg.

Figure 3

Example of student’s work using remove.bg.

Examples of Prisma Web style variations. Left image: Original photo uploaded to Prisma Web. Three images on the right: Examples of generated style variations

Figure 4

Examples of Prisma Web style variations. Left image: Original photo uploaded to Prisma Web. Three images on the right: Examples of generated style variations

References

Aguilera, D. and Ortiz-Revilla, J. (2021), “STEM vs. STEAM education and student creativity: a systematic literature review”, Education Sciences, Vol. 11 No. 7, p. 331, doi: 10.3390/educsci11070331.

Alam, A. (2021a), “Possibilities and apprehensions in the landscape of artificial intelligence in education”, 2021 International Conference on Computational Intelligence and Computing Applications (ICCICA), pp. 1-8, doi: 10.1109/ICCICA52458.2021.9697272.

Alam, A. (2021b), “Should robots replace teachers? Mobilisation of AI and learning analytics in education”, 2021 International Conference on Advances in Computing, Communication, and Control (ICAC3), pp. 1-12, doi: 10.1109/ICAC353642.2021.9697300.

Alamri, H.A., Watson, S. and Watson, W. (2021), “Learning technology models that support personalization within blended learning environments in higher education”, TechTrends, Vol. 65 No. 1, pp. 62-78, doi: 10.1007/s11528-020-00530-3.

Albanese, M.A. and Dast, L.C. (2013), “Problem-based learning”, Understanding Medical Education, John Wiley & Sons, pp. 61-79, doi: 10.1002/9781118472361.ch5.

Balakrishnan, B. (2022), “Exploring the impact of design thinking tool among design undergraduates: a study on creative skills and motivation to think creatively”, International Journal of Technology and Design Education, Vol. 32 No. 3, pp. 1799-1812, doi: 10.1007/s10798-021-09652-y.

Cetinic, E. and She, J. (2022), “Understanding and creating art with AI: review and outlook”, ACM Transactions on Multimedia Computing, Communications, and Applications, Vol. 18 No. 2, pp. 1-22, doi: 10.1145/3475799.

Chan, C.K.Y. (2023), “A comprehensive AI policy education framework for university teaching and learning”, International Journal of Educational Technology in Higher Education, Vol. 20 No. 1, p. 38, doi: 10.1186/s41239-023-00408-3.

Chen, L., Chen, P. and Lin, Z. (2020), “Artificial intelligence in education: a review”, IEEE Access, Vol. 8, pp. 75264-75278, doi: 10.1109/ACCESS.2020.2988510.

Chuang, S. (2021), “The applications of constructivist learning theory and social learning theory on adult continuous development”, Performance Improvement, Vol. 60 No. 3, pp. 6-14, doi: 10.1002/pfi.21963.

Cui, M. and Zhang, D.Y. (2021), “Artificial intelligence and computational pathology”, Laboratory Investigation, Vol. 101 No. 4, pp. 412-422, doi: 10.1038/s41374-020-00514-0.

Fügener, A., Grahl, J., Gupta, A. and Ketter, W. (2022), “Cognitive challenges in human–artificial intelligence collaboration: investigating the path toward productive delegation”, Information Systems Research, Vol. 33 No. 2, pp. 678-696, doi: 10.1287/isre.2021.1079.

Gardner, H. and Hatch, T. (1989), “Educational implications of the theory of multiple intelligences”, Educational Researcher, Vol. 18 No. 8, pp. 4-10, doi: 10.3102/0013189X018008004.

Gerardou, F.S., Meriton, R., Brown, A., Moran, B.V.G. and Bhandal, R. (2022), “Advancing a design thinking approach to challenge-based learning”, in The Emerald Handbook of Challenge Based Learning, Emerald Publishing, pp. 93-129, doi: 10.1108/978-1-80117-490-920221005.

Gong, Y. (2021), “Application of virtual reality teaching method and artificial intelligence technology in digital media art creation”, Ecological Informatics, Vol. 63, 101304, doi: 10.1016/j.ecoinf.2021.101304.

González-Calatayud, V., Prendes-Espinosa, P. and Roig-Vila, R. (2021), “Artificial intelligence for student assessment: a systematic review”, Applied Sciences, Vol. 11 No. 12, p. 5467, doi: 10.3390/app11125467.

Grigorenko, E.L. (2019), “Creativity: a challenge for contemporary education”, Comparative Education, Vol. 55 No. 1, pp. 116-132, doi: 10.1080/03050068.2018.1541665.

Holmes, W., Bialik, M. and Fadel, C. (2023), “Artificial intelligence in education”, in Stückelberger, C. and Duggal, P. (Eds), Data Ethics : Building Trust : How Digital Technologies Can Serve Humanity, Globethics Publications, pp. 621-653, doi: 10.58863/20.500.12424/4273108.

Ishiguro, C. and Okada, T. (2021), “How does art viewing inspires creativity?”, The Journal of Creative Behavior, Vol. 55 No. 2, pp. 489-500, doi: 10.1002/jocb.469.

Kim, K.H. (2006), “Can we trust creativity tests? A review of the torrance tests of creative thinking (ttct)”, Creativity Research Journal, Vol. 18 No. 1, pp. 3-14, doi: 10.1207/s15326934crj1801_2.

Lee, H. (2023), “The rise of ChatGPT : exploring its potential in medical education”, Anatomical Sciences Education, doi: 10.1002/ase.2270.

Mahfouz, A.Y., Joonas, K. and Opara, E.U. (2020), “An overview of and factor analytic approach to flow theory in online contexts”, Technology in Society, Vol. 61, 101228, doi: 10.1016/j.techsoc.2020.101228.

May, T. (2023), “AI and Design Education: how students are incorporating AI tools into their work”, available at: https://www.creativeboom.com/resources/ai-and-design-education/

Mohamed Hashim, M.A., Tlemsani, I. and Matthews, R. (2022), “Higher education strategy in digital transformation”, Education and Information Technologies, Vol. 27 No. 3, pp. 3171-3195, doi: 10.1007/s10639-021-10739-1.

Oktradiksa, A., Bhakti, C.P., Kurniawan, S.J. and Rahman, F.A. and Ani (2021), “Utilization artificial intelligence to improve creativity skills in society 5.0”, Journal of Physics: Conference Series, Vol. 1760 No. 1, 012032, doi: 10.1088/1742-6596/1760/1/012032.

Radanliev, P. and De Roure, D. (2023), “Review of the state of the art in autonomous artificial intelligence”, AI and Ethics, Vol. 3 No. 2, pp. 497-504, doi: 10.1007/s43681-022-00176-2.

Seeber, I., Bittner, E., Briggs, R.O., de Vreede, T., de Vreede, G.-J., Elkins, A., Maier, R., Merz, A.B., Oeste-Reiß, S., Randrup, N., Schwabe, G. and Söllner, M. (2020), “Machines as teammates: a research agenda on AI in team collaboration”, Information and Management, Vol. 57 No. 2, 103174, doi: 10.1016/j.im.2019.103174.

Shang, Y. (2021), “The training mode of design talents in colleges and universities from the perspective of artificial intelligence”, Journal of Physics: Conference Series, Vol. 1881 No. 2, pp. 022052, doi: 10.1088/1742-6596/1881/2/022052.

Shneiderman, B. (2020), “Human-centered artificial intelligence: three fresh ideas”, AIS Transactions on Human-Computer Interaction, pp. 109-124, doi: 10.17705/1thci.00131.

Tahiru, F. (2021), “AI in education”, Journal of Cases on Information Technology, Vol. 23 No. 1, pp. 1-20, doi: 10.4018/JCIT.2021010101.

Tang, T., Vezzani, V. and Eriksson, V. (2020), “Developing critical thinking, collective creativity skills and problem solving through playful design jams”, Thinking Skills and Creativity, Vol. 37, 100696, doi: 10.1016/j.tsc.2020.100696.

Tang, T., Li, P. and Tang, Q. (2022), “New strategies and practices of design education under the background of artificial intelligence technology: online animation design studio”, Frontiers in Psychology, Vol. 13, 767295, doi: 10.3389/fpsyg.2022.767295.

Verganti, R., Vendraminelli, L. and Iansiti, M. (2020), “Innovation and design in the age of artificial intelligence”, Journal of Product Innovation Management, Vol. 37 No. 3, pp. 212-227, doi: 10.1111/jpim.12523.

Wu, S. (2020), Development of graphic design based on artificial intelligence, available at: https://hcvalidate.perfdrive.com/fb803c746e9148689b3984a31fccd902//?ssa=9c10126f-4a4d-4eda-a8e0-a30fc94af8c6&ssb=85007269815&ssc=https%3A%2F%2Fiopscience.iop.org%2Farticle%2F10.1088%2F1742-6596%2F1533%2F3%2F032022&ssi=3e7976fe-8427-442a-8da6-7141e9ec08a7&ssk=support@shieldsquare.com&ssm=04270306180742547106980511782375&ssn=2858894478d4c44b3d501c4ee78bbb6d67ffa61fcbc7-43f6-4c95-a0b1ec&sso=e3dd814e-c2bc23b4ce8f3763d5278a5f0b59bfb5cf0010de96a74404&ssp=31024282811703007609170300043412887

Yang, S.J.H., Ogata, H., Matsui, T. and Chen, N.-S. (2021), “Human-centered artificial intelligence in education: seeing the invisible through the visible”, Computers and Education: Artificial Intelligence, Vol. 2, 100008, doi: 10.1016/j.caeai.2021.100008.

Zajda, J. (2021), “Constructivist learning theory and creating effective learning environments”, in Globalisation and Education Reforms. Globalisation, Comparative Education and Policy Research, Springer, Vol. 25, pp. 35-50, doi: 10.1007/978-3-030-71575-5_3.

Zhai, X., Chu, X., Chai, C.S., Jong, M.S.Y., Istenic, A., Spector, M., Liu, J.-B., Yuan, J. and Li, Y. (2021), “A review of artificial intelligence (AI) in education from 2010 to 2020”, Complexity, Vol. 2021, pp. 1-18, doi: 10.1155/2021/8812542.

Zhang, K. and Aslan, A.B. (2021), “AI technologies for education: recent research & future directions”, Computers and Education: Artificial Intelligence, Vol. 2, 100025, doi: 10.1016/j.caeai.2021.100025.

Zhang, C. and Lu, Y. (2021), “Study on artificial intelligence: the state of the art and future prospects”, Journal of Industrial Information Integration, Vol. 23, 100224, doi: 10.1016/j.jii.2021.100224.

Zhang, W., Shankar, A. and Antonidoss, A. (2022), “Modern art education and teaching based on artificial intelligence”, Journal of Interconnection Networks, Vol. 22, Supp. 1, 2141005, doi: 10.1142/S021926592141005X.

Acknowledgements

The research has been carried out under UMK Fundamental (UMK-FUND) Grantt Scheme (R/FUND/A02000/01191A/001/2024/01303) provided by Universiti Malaysia Kelantan.

Corresponding author

Nik Ashri Nik Harun can be contacted at: nikashri@gmail.com

Related articles