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Awakening the Ubuntu episteme to embrace knowledge management in Africa

Florence Nansubuga (School of Psychology, Makerere University, Kampala, Uganda)
John C. Munene (Business School, Graduate Research Centre, Makerere University, Kampala, Uganda)

Journal of Knowledge Management

ISSN: 1367-3270

Article publication date: 16 January 2020

Issue publication date: 16 January 2020

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Abstract

Purpose

The knowledge management (KM) models in the African organisations are influenced by the interplay between human agents from diverse societies whose experiences, values, contextual information and insights that are perceived controversial in Africa. The purpose of this paper is to elucidate the indigenous assumptions related to knowledge and its management in Africa and the perceived contradictions in the existing models by adopting the Ubuntu philosophy.

Design/methodology/approach

The authors used a perspective lens to examine the existing management practices and propose an integrated framework that is appropriate for the utilisation of the Ubuntu epistemic knowledge management practices and at the same time provide highlights on the perceived paradoxes and how they can be managed to improve knowledge management and people management in African societies.

Findings

The inductive posteriori knowledge approach is perceived to be dynamic, applicable and more desirable in the African societies as it allows organisational managers and their work teams to embrace knowledge construction, dependent on experiences in form of stories and metaphors that demonstrate successful work samples. The Ubuntu dramaturgical knowledge management approach adds value to the posteriori knowledge by refining the rhetoric stories and metaphors into empirical performance scripts that are tailored to the audiences’ expectations.

Research limitations/implications

The paper adapted a perspective view to explain knowledge management; therefore, it was not possible to provide empirical data on the metaphysical and dramaturgical elements that are assumed to influence knowledge management in Africa. However, based on theoretical analysis, the authors have proposed a coherent knowledge management framework based on the interaction between posteriori KM assumptions and Ubuntu dramaturgy.

Practical implications

Ubuntu ideology has been appreciated since it treasures interdependency and interconnectedness among people. Therefore, collaborating partners working in Africa would be expected to act as interdependent agents, whereby this interdependency is perceived as an integral part of the knowledge management process. The proposed Ubuntu knowledge management model is grounded on the posteriori knowledge approach which assumes that experience is the source of knowledge. Through social interactions and experiences sharing, organisational members can create new processes, innovative technologies and dynamic context based performance scripts that can drive productivity.

Social implications

The authors concluded that a coherent framework that is tailored to social interactions and contextual needs of the people and their communities can promote productive knowledge and knowledge management systems in the African contexts. Moreover knowledge management requires one to acknowledge the complexity of Ubuntu ideology in a sense that it recognises the past experiences and contributions of the diverse individuals in the same community/organisation.

Originality/value

This paper focused on examining how the Ubuntu philosophy can promote knowledge development and management strategies that are tailored to social and contextual needs of the organisations in Africa to curtail the perceived paradoxes in the existing knowledge management models.

Keywords

Acknowledgements

The authors greatly appreciate and thank the unconditional support provided by the Reviewers and the Editorial Team. Their thorough review and constructive feedback has enabled this manuscript reach its current state and acceptance in the Journal of Knowledge Management.

Citation

Nansubuga, F. and Munene, J.C. (2020), "Awakening the Ubuntu episteme to embrace knowledge management in Africa", Journal of Knowledge Management, Vol. 24 No. 1, pp. 105-119. https://doi.org/10.1108/JKM-09-2018-0603

Publisher

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Emerald Publishing Limited

Copyright © 2019, Emerald Publishing Limited

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