Entrepreneurial university support and entrepreneurial career: the directions for university policy to influence students’ entrepreneurial intention and behavior

Abstract

Purpose

Academic scholars have tested students’ entrepreneurial intention (SEI) through the Theory of Planned Behavior (TPB) and Social Cognitive Theory (SCT). Still, the link between entrepreneurial intention and career is missing in previous studies. An extensive literature review developed the rationale that existing theories in the entrepreneurial discipline have limitations in linking entrepreneurial intention with career. This research is conducted to develop a comprehensive model for the relationship between entrepreneurial university support, student entrepreneurial intention, behavior and career. Stimulus-Organism-Behavior-Consequence (SOBC) paradigm from organizational behavior research is borrowed to entrepreneurship literature.

Design/methodology/approach

The cross-sectional data was collected from Pakistani university students enrolled in business incubators. A sample of 100 responses was tested with a partial least square–structural equation modelling approach.

Findings

The study established that by the underpinning of SOBC, entrepreneurial university support influences students’ entrepreneurial intention. It is also found that the students’ entrepreneurial intention strongly influences their entrepreneurial behavior, leading them to entrepreneurship careers.

Research limitations/implications

The policies influencing students’ entrepreneurial intention and behavior can be developed using the SOBC paradigm. Higher education institutions can improve students’ entrepreneurial intentions and behavior to lead them to entrepreneurship careers.

Originality/value

This research introduced the SOBC paradigm in entrepreneurial intention and behavior literature. SOBC underpinning explored a new dimension of entrepreneurial intention and behavior literature.

Citation

Murad, M., Othman, S.B. and Kamarudin, M.A.I.B. (2024), "Entrepreneurial university support and entrepreneurial career: the directions for university policy to influence students’ entrepreneurial intention and behavior", Journal of Entrepreneurship and Public Policy, Vol. 13 No. 3, pp. 441-467. https://doi.org/10.1108/JEPP-08-2023-0082