RETRACTED: Identifying factors influencing purchase intention of sustainable luxury retailing products
International Journal of Retail & Distribution Management
ISSN: 0959-0552
Article publication date: 29 December 2023
Issue publication date: 7 March 2024
Retraction notice
The publisher of the International Journal of Retail & Distribution Management wishes to retract the article: Lavuri, R., Kaul, D., Mohan, G., Jayawardena, N.S. and Thaichon, P. (2024), “Identifying factors influencing purchase intention of sustainable luxury retailing products”, International Journal of Retail & Distribution Management, Vol. 52 No. 2, pp. 259-275. https://doi.org/10.1108/IJRDM-05-2023-0310
It has come to our attention that there are statistical errors present within the article. As part of an investigation into the article's findings, the authors were requested to provide a copy of the data so that the editorial team could verify the findings. The authors were unable to provide the requested data. As a result of these concerns, the findings of the article cannot be relied upon.
The authors Dimple Kaul, Geetha Mohan, Nirma Sadamali Jayawardena, and Park Thaichon would like it to be noted that they were not involved in the data collection or analysis for this article.
The publisher of the journal sincerely apologises to the readers.
Abstract
Purpose
This study investigated the antecedents influencing purchase intentions of sustainable luxury products using the stimulus-organism-response (S-O-R) model.
Design/methodology/approach
The data were collected from 513 participants through surveys about recent purchases of sustainable luxury products. As part of this study, the authors visited luxury retail outlets in Hyderabad, Mumbai and Chennai, and AMOS version 23 was used to analyze the data.
Findings
Consumer trust and attitude (organism) are positively influenced by utilitarian, hedonic, epistemic, social and self-image (SEI) stimuli. Consumer trust and attitude (organism) have a significant impact on sustainable luxury purchase intention (response). In addition, escapism (ESC) moderated the organism–response relationship.
Practical implications
As a result of the findings regarding utilitarian, hedonistic, epistemic, social and SI aspects of luxury brands, practitioners can develop sustainable marketing strategies that will promote luxury brands.
Originality/value
This study contributes to the existing literature by examining the moderating role of entertainment (ENT) and ESC in the S-O-R model in terms of antecedents influencing the purchase intention of sustainable luxury products. Furthermore, this new model contributes by providing a deeper understanding of sustainable luxury shoppers' intentions in India through analyzing purchase intentions for sustainable luxury products.
Keywords
Citation
Lavuri, R., Kaul, D., Mohan, G., Jayawardena, N.S. and Thaichon, P. (2024), "RETRACTED: Identifying factors influencing purchase intention of sustainable luxury retailing products", International Journal of Retail & Distribution Management, Vol. 52 No. 2, pp. 259-275. https://doi.org/10.1108/IJRDM-05-2023-0310
Publisher
:Emerald Publishing Limited
Copyright © 2023, Emerald Publishing Limited