From classroom to career: a new approach to work-integrated learning in communication studies
Higher Education, Skills and Work-Based Learning
ISSN: 2042-3896
Article publication date: 11 July 2024
Abstract
Purpose
This study aimed to realign the Work-Integrated Learning (WIL) curriculum at an Australian university with communication industry standards and student career goals. It proposes practical suggestions for a third-year communications studies WIL course that will effectively prepare students for professional success by integrating insights from industry and students.
Design/methodology/approach
It analyses free-text feedback from student experience of course surveys (n = 20), semi-structured interviews with industry partners (n = 8), and conducts a detailed review of existing WIL course materials. Drawing from the Employability Capital Growth Model (ECGM) as a theoretical framework, the study explores the findings for links to capital.
Findings
The findings emphasise the need for WIL programs to better align with the industry’s evolving demands, incorporating practical, real-world experiences to enhance skill development and workforce readiness. Feedback from students and industry partners aligns with the ECGM framework and underscores the importance of integrating coaching and mentoring into the curriculum to support employability. Based on these insights, an integrated set of practical suggestions is presented.
Originality/value
This project fills a gap in WIL scholarship by focussing on a communication studies environment, ensuring it aligns with industry demands while prioritising student engagement. By ethically involving industry partners and integrating student feedback, the suggestions set out a curriculum that is both current and resonates with learner experience and career readiness. It bridges the academic-professional divide, preparing students as confident, skilled professionals ready to enter the workforce.
Keywords
Acknowledgements
The authors wish to thank the editors of this special issue and the peer reviewers for their continuous support in the publication process. We also extend our gratitude to the School of Humanities, Languages and Social Sciences, Griffith University, for their assistance when analysing this course, accessing industry partners and engaging students.
Citation
Grantham, S. and Iachizzi, M. (2024), "From classroom to career: a new approach to work-integrated learning in communication studies", Higher Education, Skills and Work-Based Learning, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/HESWBL-02-2024-0051
Publisher
:Emerald Publishing Limited
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