Erratum

Abstract

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/EUM0000000002547. When citing the article, please cite: Randall G. Chapman, (1989), “Problem-Definition in Marketing Research Studies”, Journal of Consumer Marketing, Vol. 6 Iss: 2, pp. 51 - 59.

Citation

(1989), "Erratum", Journal of Services Marketing, Vol. 3 No. 3, pp. 51-59. https://doi.org/10.1108/EUM0000000002493