Introduction to ‘Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities’

Abstract

The chapter introduces the book Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities. It explores the continued relevance of decision-making tools in complex scenarios while also challenging traditional frameworks by highlighting their limitations and outdated nature. It proposes an innovative approach to decision-making strategies and tools through the introduction of a novel matrix consisting of eight quadrants, proposing a dynamic SWOT analysis. This matrix incorporates three dimensions: (1) actual versus potential, (2) positive versus negative, and (3) internal versus external. Moreover, the book advocates for the application of this revised matrix, known as the APPNIE model, to diverse case studies to gain a comprehensive understanding of its effectiveness.

Citation

Palazzo, M. (2024), "Introduction to ‘Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities’", Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities, Emerald Publishing Limited, Leeds, pp. 3-7. https://doi.org/10.1108/978-1-83797-204-320241001