Sustainable Tourism and Pertaining Issues: Discussion and Understanding Underlying Issues With Respect to India and Pakistan

Abstract

Sustainable development is the part of every context of life. However, these is a lack of serious attention on the concept of sustainable tourism. Therefore, issues like cultural disintegration, inequality of shared benefits and lack of conservation of resources for future have been evident regularly. Similar is the case of Asian market although lack of research and publication under this vein is one of the major reasons for lack of user or readers knowledge. Therefore, this chapter has been written purposively in order to discuss the concept, theories, problem as well as factors behind sustainable tourism with special focus towards the factors that are causing problem in development and managing of tourism destination. Although to make the chapter interesting and important, authors try to relate the work with hurdles in India and Pakistan. Therefore, the significance of the study has many folds as it does not only initiate further research work but also optimize policymaking and entrepreneurial activities in way that will suit and support sustainable tourism practices.

Citation

Sultan, M.F., Tunio, M.N., Saleem, M.F. and Baig, M.K. (2024), "Sustainable Tourism and Pertaining Issues: Discussion and Understanding Underlying Issues With Respect to India and Pakistan", Alnoor, A., Bayram, G.E., XinYing, C. and Shah, S.H.A. (Ed.) The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations (New Perspectives in Tourism and Hospitality Management), Emerald Publishing Limited, Leeds, pp. 385-395. https://doi.org/10.1108/978-1-83753-746-420241026