Mobile Banking in the Context of Developing Asian Countries: A Thorough Perspective Based on Customer's Intention, Benefits, Challenges, and Security Issues

Abstract

In recent times, mobile banking has become the best alternative for transactions associated with payments like bills, fees, and peer-to-peer payments. Therefore, the pace of adoption is increasing day after other. However, the numbers of customers are not equal to the expectations as there are several challenges and threats hindering in the way of excellence and growth of mobile banking. Therefore, this chapter has been written purposively to address all the elements that are associated with the use of mobile banking with special emphasis on Pakistan and other developing sides of Asia. In fact, concern towards Asian sides is mandatory as the continent has the massive charm to attract users towards the use of mobile banking, but there is a need for proper policy and concern from stakeholders in order to give a push to the technology, which is fruitful for society, environment, as well as economy. The study includes an in-depth discussion on factors that need attention to make the study implicative and thorough for conducting further research in the field of Fin-Tech and mobile banking.

Citation

Sultan, M.F., Tunio, M.N., Shamsi, A.F. and Imamuddin, (2023), "Mobile Banking in the Context of Developing Asian Countries: A Thorough Perspective Based on Customer's Intention, Benefits, Challenges, and Security Issues", Leong, C.-M., Ali, M., Raza, S.A., Puah, C.-H. and Eksi, I.H. (Ed.) Financial Inclusion Across Asia: Bringing Opportunities for Businesses, Emerald Publishing Limited, Leeds, pp. 87-96. https://doi.org/10.1108/978-1-83753-304-620231007