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Paid Media

Digital PR

ISBN: 978-1-78756-622-4, eISBN: 978-1-78756-619-4

Publication date: 13 November 2018

Citation

Whatmough, D. (2018), "Paid Media", Digital PR (PRCA Practice Guides), Emerald Publishing Limited, Leeds, pp. 107-117. https://doi.org/10.1108/978-1-78756-619-420181010

Publisher

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Emerald Publishing Limited

Copyright © 2019 Emerald Publishing Limited