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The predictive power of intangibles

Jacob Eskildsen (Jacob Eskildsen is a Assistant Professor at The Aarhus School of Business.)
Anders H. Westlund (Anders H. Westlund is a Professor at The Stockholm School of Economics.)
Kai Kristensen (Kai Kristensen is a Professor at The Aarhus School of Business.)

Measuring Business Excellence

ISSN: 1368-3047

Article publication date: 1 June 2003

2086

Abstract

This paper describes the need for intangible measurements for non‐financial reporting. Nowadays book value accounts for just around one quarter of the market value making the relevance of the balance sheet questionable. There is therefore a need for developing standardized methodologies for quantifying intangible assets and this is already underway. Two recently developed methodologies, The European Performance Satisfaction Index and The European Employee Index, is described in the paper and the benefit of applying these methodologies is exemplified through empirical data. These data stems from Amtsparekassen Fyn which is a medium sized Danish bank that has measured employee/customer satisfaction systematically since 1997 and the data used for this analysis is from the surveys conducted in 2000. The analysis shows that the measures for employee and customer satisfaction are good predictors of financial performance.

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Citation

Eskildsen, J., Westlund, A.H. and Kristensen, K. (2003), "The predictive power of intangibles", Measuring Business Excellence, Vol. 7 No. 2, pp. 46-54. https://doi.org/10.1108/13683040310477986

Publisher

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MCB UP Ltd

Copyright © 2003, MCB UP Limited

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