Getting everybody on the same page
Craig R. Stokely
(Craig R. Stokely founded The Stokely Partnership Inc., based in the Chicago area, in 1992 to improve client performance and profitability through growth. Mr Stokely has over three decades of broad experience in successfully building businesses and brands.)
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Abstract
Think of a company or organization that you really respect. Chances are that the firm you choose is particularly effective in its communication with all of its constituents – employees, customers, suppliers and shareholders. And why is this? Because today’s marketplace is characterized by constantly changing success requirements.
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Citation
Stokely, C.R. (2004), "Getting everybody on the same page", Handbook of Business Strategy, Vol. 5 No. 1, pp. 171-172. https://doi.org/10.1108/10775730410494279
Publisher
:Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited