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Assessing the responsiveness in the Danish mobile phone supply chain

Michael Catalan (Department of Operations Management, Copenhagen Business School, Frederiksberg, Denmark)
Herbert Kotzab (Department of Operations Management, Copenhagen Business School, Frederiksberg, Denmark)

International Journal of Physical Distribution & Logistics Management

ISSN: 0960-0035

Article publication date: 1 October 2003

5717

Abstract

Focuses on performance efficiency in the mobile phone supply chain. Through a description of exogenous conditions in the mobile phone industry concerning product characteristics and demand for mobile phones with reference to Fisher's product types, found the notions of responsiveness to be a useful analysis variable and critical success factor for the mobile phone supply chain. Afterwards set up four theoretical evaluation variables that were valuable for analyzing responsiveness: delivery lead‐times, postponement strategies, the Bullwhip effect and information exchange. From an in depth practical analysis concludes that there is a lack of responsiveness in the Danish mobile phone supply chain in both demand transparency and time efficiency.

Keywords

Citation

Catalan, M. and Kotzab, H. (2003), "Assessing the responsiveness in the Danish mobile phone supply chain", International Journal of Physical Distribution & Logistics Management, Vol. 33 No. 8, pp. 668-685. https://doi.org/10.1108/09600030310502867

Publisher

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MCB UP Ltd

Copyright © 2003, MCB UP Limited

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