Planning strategically and strategic planning
Abstract
Purpose
This paper argues that, while one needs to logically decide on an organization's strategy, it does not need to be a product of a lengthy strategic planning process.
Design/methodology/approach
The paper discusses and gives examples to illustrate why an institution does not need to go through an intricate strategic planning process.
Findings
A laborious process is not needed to plan a library's strategic direction.
Practical implications
A library can more efficiently use its money and time to satisfy its customers than by spending them on a drawn‐out strategic planning process.
Originality/value
Hopefully, this article will motivate librarians to find the proper balance between having no strategy and wasting too much time and money on creating a lengthy strategic plan.
Keywords
Citation
Linn, M. (2008), "Planning strategically and strategic planning", The Bottom Line, Vol. 21 No. 1, pp. 20-23. https://doi.org/10.1108/08880450810875738
Publisher
:Emerald Group Publishing Limited
Copyright © 2008, Emerald Group Publishing Limited