Table of contents
The corporate communication function: how well is it funded
Richard R. DolphinThis guest editorial article considers the extent to which the corporate communication function in the UK context is adequately funded. It concentrates on what appears to be the…
Visualizing complexity in corporate identity on the Internet: an empirical investigation
Check Teck FooEveryday a plethora of fresh, new corporate logos floods the Internet. Yet how people perceive such visuals is but very little understood. Here, the visual impacts of design…
Crisis management in Belgium: the case of Coca‐Cola
Victoria Johnson, Spero C. PeppasBelgium was still reeling from fears over mad cow disease and from the news that the carcinogen, dioxin, had been introduced inadvertently into animal feed, when yet another…
Financial reporting on the Internet by leading Japanese companies
Claire MarstonFinancial reporting on the Internet is an activity that has increased in recent years. This paper reports the results of a survey of Internet reporting by the top 99 Japanese…
Communicating sensitive business issues: Part 1
David A. Dickson, Seanenne Rainey, Owen D.W. HargieThis is the first of a two‐part article reporting the results of a study which investigated communication and relationships in the workplaces of four large organizations in…
The use of balanced scorecards in the strategic management of corporate communication
Michael RitterThis article introduces the balanced scorecard model from Kaplan and Norton and makes a proposition about its application on communications by showing the case of the Corporate…
Corporate communication and strategy in the field of projects
J. Goczol, C. ScoubeauThe communication concerning situations of project marketing (space industry, train construction, engineering, building construction, …) does not lead to a lot of researches and…
ISSN:
1356-3289Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Martina Topic