Managing reputation at Taylor Woodrow — An executive chairman's view
Colin Parsons
(Taylor Woodrow plc, 4 Dunraven Street, London)
69
Abstract
Looking back over five years at Taylor Woodrow, the importance of public relations and an appreciation of its value throughout the business has steadily grown.
Citation
Parsons, C. (1997), "Managing reputation at Taylor Woodrow — An executive chairman's view", Journal of Communication Management, Vol. 1 No. 4, pp. 313-316. https://doi.org/10.1108/eb023434
Publisher
:MCB UP Ltd
Copyright © 1997, MCB UP Limited