Index

Contemporary Approaches Studying Customer Experience in Tourism Research

ISBN: 978-1-80117-633-0, eISBN: 978-1-80117-632-3

Publication date: 8 August 2022

This content is currently only available as a PDF

Citation

(2022), "Index", Jaziri, D. and Rather, R.A. (Ed.) Contemporary Approaches Studying Customer Experience in Tourism Research, Emerald Publishing Limited, Leeds, pp. 287-296. https://doi.org/10.1108/978-1-80117-632-320221027

Publisher

:

Emerald Publishing Limited

Copyright © 2022 Dhouha Jaziri and Raouf Ahmad Rather. Published under exclusive licence by Emerald Publishing Limited


INDEX

Accessibility
, 75

Acquisition (A)
, 116–117, 119

methods of CEK
, 119–121

Acquisition-capture (AC)
, 121–122

Adaptive bi-square spatial kernel function
, 254

Advertising firms
, 235

Affect Grid
, 92

Affective components of customer experience
, 90–91

advantages and limitations of customer experience measures
, 93–94

cardiovascular measures
, 97

electrodermal activity
, 96–97

electromyography
, 97

ESM
, 95

event-related potentials
, 98

functional magnetic resonance imaging
, 98–99

measuring
, 91–99

psychophysiological measures
, 96

pupillometry
, 97–98

self-reported scales
, 92–95

social media sentiment analysis
, 95–96

American Alliance of Museums
, 198

Antecedents
, 214–216

comprehension
, 216

of customer experience and customer satisfaction
, 250–251

involvement
, 214–215

sharing
, 215–216

Anthropology
, 6

Art(s)

antecedents
, 214–216

consequences
, 211–214

construct
, 207–211

customer engagement in
, 200–202

engagement
, 199–202, 207, 211

market
, 200–201

Artificial intelligence
, 149

Augmented reality (AR)
, 148

Autohermeneutic phenomenology
, 51, 53, 55–56, 281–282

a guiding framework for autohermeneutic phenomenological studies
, 58

approach
, 50–52

center self as subject and object of observation
, 56

embrace eclectic techniques
, 57

framework development
, 56–58

guidelines for capturing experience extremities
, 56–58

hermeneutic phenomenology
, 53–55

move along hermeneutic circle
, 57

ordinary value
, 56

putting “I” in equation
, 55–56

safeguard depth of think piece
, 57–58

setting stage
, 52–53

theoretical underpinnings
, 52–56

Average variance extracted (AVE)
, 273

Behavioral intention
, 77

behavioral intentions-oriented customer experience
, 35–39

Beneficiary
, 52

Beverage tourism
, 178–179

Bibliographic coupling
, 24–25, 27, 31, 36, 38–39

behavioral intentions-oriented customer experience
, 35–39

customer experience as driver of well-being
, 34

customer experience in physical environment
, 32–33

emotional value in consumption experience
, 35

future research questions
, 39–42

technology-oriented customer experience
, 33–34

total customer experience
, 39

Bibliometric analysis
, 24–25

Bibliometric analysis techniques
, 281–282

Brand

attachment
, 272

brand-related antecedents
, 246

brand-related outcomes
, 246

Business

business-oriented issues
, 227–228

perspective
, 133–134

Capture (C)
, 116–117, 119

Capturing experience
, 202

Cardiovascular measures
, 93–94, 97

CEK-Process competence
, 109

CEKM competence (CEKMC)
, 115

“Certified knowledge”
, 27

Citation analysis
, 24–25, 27–28

Cloud-based CRM
, 148

Cluster analysis
, 27

Co-creation
, 6, 9, 270, 272

Co-occurrence analysis
, 24–25, 27

Co-occurrence by all keywords
, 29–30, 33

Competitive advantage
, 134

Complaints reviews
, 111

Complete ethnography approach
, 281–282

Comprehension
, 216

Confidence interval (CI)
, 274

Consensus map
, 211

unfamiliar and familiar young adults
, 212–213

Consequences
, 211–214

Construct
, 207–211

Constructive research approach (CRA)
, 137

“Consume” transcends
, 4–5

Consumer
, 5

Consumer behavior theory
, 3–4

customer experience and consumer value
, 11–15

from customer to consumer value
, 9–11

literature review
, 4–11

roots of consumption experience
, 4–9

Consumer culture theory
, 5

Consumer experience (CX)
, 228

Consumer value (CV)
, 4

consumption experience and consumer value in tourism research
, 12–15

customer experience and
, 11–15

customer to
, 9–11

as framework analysis to customer experience
, 11

Consumption experience
, 3–4, 7–9

and consumer value
, 11–15

perspectives
, 6–7

and tourism field
, 9

Consumption narrations
, 14–15

Contemporary approach of film experience
, 232–235

Contemporary art
, 198, 211

value of
, 199–200

Contemporary marketing logics
, 52

Content analysis
, 117–119

Context-based marketing
, 11

Core competencies
, 134–136

Corrected Akaike Information Criterion score (AICc)
, 254

Covariance-based SEM (CB-SEM)
, 273

COVID-19 pandemic
, 198, 267–268

Cross-cultural experiences
, 231

Cultural probe
, 164–165

Cultural tourism
, 198

arts engagement
, 207, 211, 214

contemporary art
, 198–200

customer engagement in arts
, 200–202

findings
, 207–216

methods
, 202–207

Culture motivation
, 74

Current Mood Questionnaire (CMQ)
, 92

Customer

to consumer value
, 9–11

customer-centered accounting
, 140

customer-centered approach
, 139

customer-related antecedents
, 248

customer-related outcomes
, 246

perspective
, 9

resource integration
, 150

satisfaction
, 246

Customer co-creation (CC)
, 268, 283

as antecedent of CX
, 270

Customer engagement (CE)
, 198–199, 268, 283

as antecedent of CX
, 270

in arts
, 200–202

Customer experience (CX)
, 66, 89–90, 108, 198, 246, 267–270, 281

analysis and results
, 273–274

antecedents of customer experience and customer satisfaction
, 250–251

articles and citation trends
, 27–28

bibliographic coupling
, 31–39

CC as antecedent of
, 270

CE as antecedent of
, 270

co-occurrence by all keywords
, 29–30

conceptualization of
, 24

customer experience-oriented business models
, 24

CX-centered nomological network
, 270

data collection and research design
, 272

existing reviews and conceptualizations
, 25

impact on CL
, 271

impact on EA
, 270–271

implications
, 274–276

limitations and future research
, 276

management
, 281

measurement model evaluation
, 273

mediating role of
, 271

mediation analysis
, 274

method
, 25, 27, 272

path analysis
, 273–274

practical and social implications
, 42–43

practical implications
, 275–276

relevance of customer satisfaction in customer experience studies
, 248–249

relevance of online reviews in customer experience studies
, 249–250

results
, 27–42

review and conceptual studies on
, 26

and spatial analysis
, 252–253

structural model assessment
, 273

theoretical background and hypotheses development
, 269–271

theoretical contributions
, 42

theoretical implications
, 274–275

top contributing journals and studies
, 28–29

in tourism
, 91–92

in tourism and hospitality
, 42

variables and measurement
, 272

Customer experiential knowledge
, 113

Customer experiential knowledge management (CEKM)
, 108, 132–133, 135, 281–284

operationalization of
, 109

Customer experiential knowledge-process competence (CEK-PC)
, 108, 282–284

acquisition methods of CEK
, 119–121

components definitions
, 116–117

conceptualization
, 114–115

content analysis
, 117–119

customer experiential knowledge
, 113

customer knowledge management process
, 112–113

definition
, 115

ethnography approach studying customer experience
, 111–112

literature review
, 109–113

methodological choices and qualitative items generation of CEK-PC
, 117

phenomenological understanding of tacit knowledge
, 110–111

Q-Sort technique
, 121–122

renewing thought on definition of customer experience
, 114–115

service experience concept
, 110

Customer inclusion in process
, 139–140

Customer introspection (CI approach)
, 4, 13, 281–282

Customer Journey Mapping (CJM)
, 163–164

Customer journeys
, 53

Customer knowledge (CK)
, 112

management process
, 112–113

Customer loyalty (CL)
, 268, 283

CX’s impact on
, 271

Customer satisfaction through spatial analysis

antecedents of customer experience and customer satisfaction
, 250–251

customer experience and spatial analysis
, 252–253

literature review
, 248–253

methodology
, 253–254

relevance of customer satisfaction in customer experience studies
, 248–249

relevance of online reviews in customer experience studies
, 249–250

research framework, variables, and model specification
, 253–254

results
, 254–257

Customer-driven restaurant analysis (CDRA)
, 139

“Customer-provider”
, 14–15

Cyber communities
, 68

Cyber tourism experience
, 74

Cyber-customer experience (CCX)
, 66, 69, 72

cyber-customer experience and flow theory
, 69–70

dimensions of
, 66–67

Cybertourist experiences
, 282

Data collection method
, 272

Descriptive richness
, 57–58

Destination

expectations
, 231

promotion
, 227–228, 230

providers
, 151

Destination Emotions Scale
, 92–94

Diary study
, 164–165

Differential Emotions Scale (DES)
, 92

Digital tourism
, 149

Digital tourist experience
, 150

Digitalization
, 148

Dimensional model of emotions
, 91

Discrete emotions model
, 91

Discriminant validity (DV)
, 273

Disney movies
, 234–235

Eclectic techniques
, 51

Ecotourism
, 175–176

Effectiveness
, 67

Electrodermal activity (EDA)
, 93–94, 96–97

Electroencephalography (EEG)
, 165–166

Electromyography (EMG)
, 97, 165–166

Electronic word-of-mouth (eWOM)
, 33

Emotional attachment (EA)
, 268, 283

CX’s impact on
, 270–271

“Emotional reaction and expectation”
, 76

Emotional value in consumption experience
, 35

Emotions
, 148–150

measurement
, 90–91

Emotions Profile Index (EPI)
, 92

Enterprise architects
, 24

Entertainment
, 74–75

Esthetic criteria
, 7

Ethnography approach studying customer experience
, 111–112

Ethnology
, 6

Event-related potentials (ERPs)
, 93–94, 98

Ex situ postexperience
, 111–112

Ex-situ post-experience
, 13–14

Expectation Confirmation Theory
, 251

Expectation disconfirmation theory (EDT)
, 250

Experience
, 50, 52, 228

economy
, 24

and resource utilization
, 133

revisiting concept of
, 5–6

satisfaction
, 225

Experience accounting approach (EA)
, 136, 281–283

business perspective
, 133–134

challenges
, 136–137

conceptualization
, 137–139

directions for future research
, 142

experiences and resource utilization
, 133

inclusion of customer in process
, 139–140

literature review
, 133–137

readjust offerings
, 140–141

resource-based view and core competencies
, 134–136

theoretical and practical advancements within field
, 137–139

Experience Sampling Method (ESM)
, 90, 93–95

Experiential quality
, 147–148

Experimental design
, 95

Externalization methods
, 120

Extrinsic value
, 10

Eye-tracking (ET)
, 165–166

Facial recognition
, 165–166

Feelings
, 3–4

Film tourism. See also Tea tourism
, 224, 227

conceptualizations
, 229–232

experiences
, 228–229

literature review
, 224–235

storytelling
, 232–235

tourism experiences
, 227–228

Film tourist destinations
, 234–235

Film-induced tourism
, 225–226

Firm

knowledge assets
, 135

perspective
, 9

Flow theory, cyber-customer experience and
, 69–70

Food tourism
, 178–179

“Forum Trabzon Tea Festival”
, 188

4-dimensional model
, 269–270

Foursquare website
, 173–174

Fragmented society
, 4–5

Free-format narrative recording
, 57

Functional magnetic resonance imaging (fMRI)
, 93–94, 98–99

Galvanic skin response (GSR)
, 165–166

Game of Thrones
, 234–235

Gastronomy-based tea tours
, 173–174

Geographic information system (GIS)
, 247

Geographically Weighted Regression (GWR)
, 247–248, 255

Geolocation
, 252

Global health emergency
, 267–268

Global pandemic situation
, 25

Google Keyword Planner
, 74

Guided Introspection
, 13

Happy marriage in conceptualization and methodology
, 11–15

Harry Potter
, 234–235

Head-mounted devices (HMD)
, 159–162

Heart rate variability
, 165–166

Hedonic answers
, 7

“Hermeneutic circle”
, 51

Hermeneutic phenomenology
, 53–55

Hermeneutics
, 50–51

Heuristic questioning
, 57–58

Hierarchical Value Maps (HVM)
, 207–208, 210

Holbrook typology
, 12

Holbrook’s typology
, 10–11

Homo cogitans
, 7

Homo sensans
, 7

Horizontal content analyses
, 121

Hospitality
, 132

customer experience in
, 42, 246

Hotel industry
, 247

Human sense stimulation
, 149–150

Humanics
, 149

Immersive technology
, 148–149

In situ experience
, 55, 109, 111–112

In situ self-interviews
, 57

In-depth analysis
, 246

In-depth interview
, 200, 203–206

In-situ consumption experience
, 13–14

Inceptual epiphany
, 57–58

Inclusion of customer in process
, 139–140

Individuals approach contemporary artworks
, 199

“Informant controlled reflexivity”
, 13–14

Information and communication technologies
, 67

Innovative customer-centered management system
, 132–133

Integration (INT)
, 116–117, 119

Intellectual structures
, 27

Internal due diligence process
, 135

International Journal of Contemporary Hospitality Management (IJCHM)
, 28–29

International Journal of Hospitality Management (IJHM)
, 28–29

“Internet experience”
, 69

Interpretive autoethnography
, 51

Interpretive consumer research (ICR)
, 13

Interpretive depth
, 57–58

Interpretive research methodology
, 66

Intra-interaction CE
, 275

Intra-variable approach
, 12

Intrinsic value
, 10

Introspective techniques
, 51

Introspective-praxis approach
, 51

Involvement
, 214–215

“Journey metaphor”
, 52

Journey(s)
, 50

mapping techniques
, 53

pre-core-post experience in
, 51–52

Key Concepts in Tourism Studies
, 225–226

Knowledge

management
, 112–113

views through service-dominant logic paradigm
, 110

Kozinets’ framework
, 73

“Logos”
, 54

Lord of the Rings
, 234–235

Loyalty
, 269, 271

Marketing tea tourism
, 176

Martian, The
, 234–235

Mechanics
, 149

Media
, 224

Mediation analysis
, 274

Memorable digital tourism experience (MDTE)
, 148–150, 283

emotions gestures and expressions captured by technological and digital devices
, 160–161

framework of
, 157

future of
, 158–166

prior literature on actors’ interaction in tourism ecosystem
, 152–156

methodological insights
, 162–166

practical insights
, 159–162

service-dominant logic in tourism
, 150–158

Memorable experience components of tourists
, 173–174

Memorable tourism experiences (MTE)
, 147–148

tea tourism and
, 177–180

Meta-analysis
, 24–25

Metadata
, 24–25

Microsoft Excel
, 27

Millennials
, 198–199

Mixed method
, 27

Mixed reality (MR)
, 148

Modern communication technologies
, 75

Modern hospitality firms
, 132

Mortal Kombat
, 234–235

Motivation
, 74

Mountain tourism
, 175–176

Movie-induced tourism
, 225–226

Multidata techniques
, 112

Multidimensional approaches
, 10

Multidimensionality of value
, 12

Multiple Affect Adjective Check List
, 92

Multisensory dimensions
, 148–149

Museums
, 198

Negative emotions in MDTE
, 159–162

Netnography
, 66–68, 281–282

cyber-customer experience and user-generated content through
, 69–72

data analysis
, 73–74

data collection
, 73

defining review objective
, 72–73

feedback of visitors of online attractions
, 87

guidelines
, 68–69

literature review
, 67–72

methodology
, 72–73

results
, 74–77

selection process resulted in attractions
, 86

Non-self-reported emotions measurements
, 165–166

Notting Hill
, 232

O_Quality
, 253

Objective quality
, 251, 256

On-site destination experiences
, 231–232

On-site experience
, 90

On-site film tourist’s experiences
, 230

Online cultures and communities
, 67

“Online experience”
, 69

“Online purchase experience”
, 69

Online review
, 247

in customer experience studies
, 249–250

rating
, 253

“Online shopping experience”
, 69

Online visitors
, 73–74, 76

Overtourism
, 11

Pandemic-based tourism
, 11

Partial least squares structural equation modeling (PLS-SEM)
, 273

Participant observation technique
, 180–181

Personas
, 235

Phenomenological understanding of tacit knowledge
, 110–111

Phenomenological views through service-dominant logic paradigm
, 110

Phenomenology
, 50–51, 54

interview
, 15

“Phenomenon”
, 54

Philanthropic marketing
, 200–201

Physical environment, customer experience in
, 32–33

Picture-based emotion recognition
, 165–166

Placebo effect
, 250

Plateau tourism
, 175–176

Pleasure, Arousal, and Dominance scales (PAD scales)
, 92

Positive and Negative Affect Schedule (PANAS)
, 92

Positive emotions
, 159

Positive–negative emotion
, 148–149

Postmodern consumer
, 5

Postmodern tourism experience development
, 233

Postmodernism
, 5

Postvisit experience
, 90

Pre-COVID-19, Spanish hotel industry in
, 253

Previsit experience
, 90

Price
, 250, 253

Product differentiation distance measure
, 253

Product Emotion Measurement Instrument (PrEMO)
, 92

Psychophysiological measures
, 93–94, 96

Psychophysiological methods
, 90, 281–282

Pupillometry
, 93–94, 97–98

Q-Sort technique
, 121–122

Qualitative method
, 27

Qualitative research techniques
, 180, 200, 203

Quantitative method
, 27

Reality
, 231

“Reflective objectivization”
, 54

Research design method
, 272

Research priorities
, 274–275

Resource utilization
, 133

Resourced-based view (RBV)
, 134, 136, 283

Rize province
, 176

S_Quality
, 253

Safety
, 75

Satisfaction
, 253

“Satisfaction and behavior intentions”
, 77

Self-Assessment Manikin approach
, 92

Self-Monitoring, Analysis and Reporting Technology (smart)
, 66

Self-oriented value
, 10

Self-report biases
, 89–90

Self-report methods
, 94

Self-reported scales
, 89–90, 92, 95

Semistructured interview technique
, 173–174, 180–181

Sentiment analysis
, 95–96

Service blueprint
, 164

Service dominant (S-D)
, 268–269

Service experience concept
, 110

Service provider-related antecedents
, 248

Service-Dominant Logic (S-DL)
, 13–14, 110, 149–150

exemplifications of
, 151

S-D logic-led CE
, 271

in tourism
, 150–158

Sharing (S)
, 116–117, 119, 215–216

Small and medium-sized enterprises (SMEs)
, 132

Social anthropology
, 6

Social interaction
, 111–112

Social media
, 11, 268

sentiment analysis
, 90, 93–96

Social-local-mobile apps (SoLoMo apps)
, 148

Sound of Music, The
, 232

Spanish hotel industry in pre-COVID-19
, 253

Spatial analysis
, 247–248, 281–282

customer experience and
, 252–253

Standardized root mean squared residual (SRMR)
, 273

“Story and character” based storytelling
, 236

Storytelling
, 15, 232, 235

Subjective personal introspection
, 51

Subjective quality
, 246, 251, 256

Symbolic meanings
, 7

Systematic literature review
, 24–25

Tacit knowledge

management
, 108

phenomenological understanding of
, 110–111

Tea tourism. See also Film tourism
, 173–174

applications in world
, 175–176

direct quotations, codes and themes
, 183–186

information about tea
, 186

interaction
, 188

method
, 180–181

profile of interview respondents
, 182

purpose and importance of study
, 180

results
, 181

taste of tea
, 188

tea and
, 174–175

tea tourism and memorable tourist experience
, 177–180

tea-related environments
, 186–187

Technology-oriented customer experience
, 33–34

Temporality
, 55

Three-phase business model
, 137–138

Top destination for seawater-based thalasso-therapy
, 108–109

Total customer experience
, 39

Tourism
, 11, 148, 224, 228

businesses
, 224

consumption experience and consumer value in tourism research
, 12–15

customer experience and tourism field
, 9

customer experience in
, 42, 91–92, 246

digitalization in
, 148

driven
, 74

experiences
, 227–228

industry
, 268–269

long-established industry of
, 66

management literature
, 198

managers
, 132

marketing
, 148–149

products
, 90–91

research
, 76

service-dominant logic in
, 150–158

services
, 228

social media
, 119–120

tourism-derived CE impact on CX
, 268

types
, 175–176

Tourist
, 180

destination marketing
, 199

experience
, 228

managing
, 229–230

onsite experience
, 151

participating in tea tourism
, 188

Trans-interaction CX
, 275

“Transcend” phenomena
, 54

Transcendental phenomenology
, 54

Transformative value research
, 11

Travel motivation
, 74

Treatment (T)
, 116–117, 119

TripAdvisor
, 71–72, 119–120, 173–174

Turkey, tea tourism in

applications in world
, 175–176

direct quotations, codes and themes
, 183–186

information about tea
, 186

interaction
, 188

method
, 180–181

profile of interview respondents
, 182

purpose and importance of study
, 180

results
, 181

taste of tea
, 188

tea and
, 174–175

tea tourism and memorable tourist experience
, 177–180

tea-related environments
, 186–187

Two-dimension engagement
, 207–211

Typology
, 10

Uniform System of Accounts for Restaurants (USAR)
, 137–138

User-generated content (UGC)
, 70–71

through netnography
, 70–72

Value creation model (VCM)
, 139

Value-cognitive nature
, 10

Value-research
, 9

Virtual communities
, 268

Virtual educational attractions
, 148

“Virtual ethnography”
, 67

Virtual reality (VR)
, 148

“Virtual tour”
, 74

Voice recognition
, 165–166

VOSviewer software
, 24–25

Wearable devices
, 149

Web of Science (WoS)
, 24–25, 282

“Website brand experience”
, 69

Well-being, customer experience as driver of
, 34

World Economic Forum (WEF)
, 267–268

World Health Organization (WHO
, 267–268

Young cultural consumers
, 200

Young individuals
, 199

Young people consume arts
, 200

Zaltman Metaphor Elicitation Technique (Z-Met)
, 200, 203, 281–283

Prelims
Part I Theoretical Foundations
Chapter 1 Readdressing the Consumption Experience, Customer Experience, and Consumer Value: A Happy Marriage Blessed by Introspective Approach in Tourism Field
Chapter 2 Customer Experience in Tourism and Hospitality: What Do We Know and What Should We Know? Insights From a Bibliometric Analysis
Part II Methodological Development – From Interpretive, Integrative, to Organizational Approaches Studying CX
Chapter 3 Calling on Autohermeneutic Phenomenology to Delve Into the Deeper Levels of Experience
Chapter 4 A Netnographic Approach on Cyber-Customer Experience in Online Visitor Attractions
Chapter 5 Measuring Affective Components of Customer Experience: Conceptual and Methodological Issues
Chapter 6 Customer Experiential Knowledge-Process Competence in Driving Experience-Based Innovation: An Ethnography Lens in Well-Being Tourism
Chapter 7 The EA-Approach; a Customer-Centered Management System to Produce, Manage, and Assess Relevant Experiences for the Hospitality and Tourism Industry
Part III A Process View of CX Through Tourism Journey and Memorable Tourism Experience
Chapter 8 Memorable Digital Tourism Experience: Utilization of Emotions and Sensory Stimuli With Service-Dominant Logic
Chapter 9 Memorable Experiences of Tourists Who Participate in Tea Tourism: Turkey Sample
Part IV Nomological Network of CX Across Tourism Types
Chapter 10 How to Engage Young Adults in Contemporary Arts? A Reflection on the Aesthetic Experience and Its Impact on Cultural Tourism
Chapter 11 Film-Induced Tourism: A Consumer Perspective
Chapter 12 The Power of Price and Quality to Explain Customer Satisfaction Through Spatial Analysis
Chapter 13 Unveiling the Customer Experience–Loyalty Nexus in Tourism During Crises
Conclusion: Informing Customer Experience and Scope for Future Research
Index