The business game of cricket

Abstract

Analogies are used in all walks of life to help relate ideas, theories and feelings to other people. Uses cricket is used as an analogy to help throw light on the various aspects of business. These include strategy, marketing and sales principles. Also discusses leadership as well as the roles people play in teams (LIFO, life orientations) and how they may be influenced (influencing inventory). Examines the power, role, task and people types of culture in relation to the various different levels of cricket as well as the roles (Meredith Belbin) that the captain has to play in a typical league side. Discusses ethic, as cricket can offer an early introduction to dilemmas.

Citation

Easton, C. (1996), "The business game of cricket", Industrial and Commercial Training, Vol. 28 No. 4, pp. 13-16. https://doi.org/10.1108/00197859610120074