Table of contents
Toward a service ecosystem perspective at the base of the pyramid
Soumaya Ben Letaifa, Javier ReynosoThe purpose of this paper is to combine service-dominant logic premises with ecosystem characteristics in the base of the pyramid (BoP) environment, aiming to establish the…
Service appropriation: how do customers make the service their own?
Matthieu Mifsud, Anne-Sophie Cases, Gilles N'Goala– The purpose of this paper is to propose a comprehensive framework for service appropriation, specifying the different facets of the phenomenon.
A process-output classification for customer participation in services
Beibei Dong, K. SivakumarThe purpose of this paper is to propose a classification for customer participation (CP) in services. Furthermore, it develops research propositions examining the moderating role…
Firm self-service technology readiness
B. Ramaseshan, Russel Philip Kingshott, Alisha SteinTechnological advances and new business models have contributed to the usage of self-service technology (SST) by firms. As SST continues to create organizational efficiencies…
Online customer engagement: Creating social environments through brand community constellations
Wafa Hammedi, Jay Kandampully, Ting Ting (Christina) Zhang, Lucille BouquiauxThe emergence and success of online brand communities in the marketplace have attracted considerable interest; this study seeks to determine the conditions in which people create…
Service alliances between unequals: the apple does not fall far from the better tree
Jeroen F.J. Bleijerveld, Dwayne D. Gremler, Jos G.A.M. LemminkBrand alliances take various forms, yet academic research has not investigated how value spillovers differ between partners. The purpose of this paper is to address psychological…
Better to be flexible than to have flunked: The mediating role of service flexibility and its determinants for team performance
Chieh-Peng Lin, Sheng-Wuu Joe, Shih-Chih Chen, Huei-Jyuan WangHigh team performance helps achieve several organizational benefits, such as strengthened competitive advantages, enhanced productivity, and higher profits and market share. For…
ISSN:
1757-5818Renamed from:
International Journal of Service Industry ManagementOnline date, start – end:
2009Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Jay Kandampully