Table of contents
Student perceptions of retailing as a destination career
Adelina BroadbridgeReports on the results of a questionnaire survey into the perceptions of retailing as a destination career. While some students are attracted to the industry, overall a neutral or…
Cause‐related marketing: how generation Y responds
Yanli Cui, Elizabeth S. Trent, Pauline M. Sullivan, Grace N. MatiruGeneration Y, children born to baby‐boomers, is widely considered to be the next big generation. Businesses are therefore struggling to find ways to capture a piece of this…
“Not in my neighborhood”: resistance to chain drug‐stores
Marilyn LavinThe present paper compares the protests that CVS, a leading chain retailer, experienced as it attempted to establish a new drug‐store on the Upper West Side of New York City’s…
Kiosks in retailing: the quiet revolution
Jennifer Rowley, Frances SlackKiosks have the potential to be a significant application of information technology in retailing, information provision and service delivery. This article discusses and analyses…
Using ZMET to explore barriers to the adoption of 3G mobile banking services
Morna S.Y. Lee, Peter J. McGoldrick, Kathleen A. Keeling, Joanne DohertyTelecommunications companies world‐wide are developing 3G mobile phones and applications. In the UK, mobile banking is considered to be one of the most value‐added and important…
ISSN:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers