Table of contents
International business and political geography
Douglas TookeyAttempts to define some of the problems arising from the development of international business within the constraints of political geography, does this by using evidence from…
Applying the marketing concept to public transport planning
P.J. HovellConcerns a study by Manchester City Transport (MCT) which attempts to break away from conventional methodology involving merely traffic engineering and cost of reduction schemes…
Human ecology, geography and marketing
Brian T. RobsonDiscusses ecology and marketing, showing that while ecology may not provide a methodology for marketing, spatial science and systems theory provide findings which may prove to be…
Location analysis in economic geography – implications for research in marketing
Neil HoodOutlines the major developments in methodology and analysis applied to location by geographers in recent years and reviews the literature on this topic – assessing the principal…
Future trends of regionalism in Britain
J.W. HouseProclaims that political aspirations often favour small units, economic advantages conversely, lie with fewer, larger entities. States, if given sufficient powers, the provincial…
Multi‐dimensional analysis as a technique for a real and ecological comparison
Martin ChristopherDiscusses criteria for finding a microcosmic town, or group of town, which can provide a reasonable resemblance to the national market. Determines that available information for…
ISSN:
0309-0566Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof. Greg Marshall